Andrea Potran

About

I am a video editor and motion designer with over 3 years of experience in video and animation production. I have a passion for creativity and always look for ways to combine technical skills with visual storytelling. I enjoy collaborating with clients to create engaging content that captures attention and leaves a lasting impression.

Experience

• SOCIAL MEDIA MANAGER & COMMUNITY MANAGER · Talas Academy10-01-2024 – 05-01-2025

  As the Social Media & Community Manager at Talas Academy, I am responsible for managing and growing the academy's online community and social media presence, with the goal of increasing engagement and improving brand visibility. My main responsibilities include: Creating and implementing social media strategies (Facebook, Instagram, LinkedIn, YouTube) to support community growth and engagement. Managing the content calendar and creating posts that reflect the academyʼs values and goals, with a focus on high-quality and engaging content. Communicating with followers and community members, answering questions, resolving issues, and fostering a positive atmosphere that encourages interaction and involvement. Monitoring and analyzing the performance of social media and community activities using analytics tools to optimize content and reach. Organizing and supporting online events, contests, and campaigns that boost interaction and motivate new participants to join our programs. This position allows me to develop my skills in social media management and community building, contributing to the strengthened online presence and growth of Talas Academy across social platforms.

• VIDEO EDITOR & MOTION DESIGNER · Freelancer06-01-2023

  As a freelance video editor, I am responsible for creating and editing videos for various projects and clients, including content for social media, YouTube, websites, advertisements, and educational materials. My main responsibilities include: Editing and refining video content based on client requirements, with a focus on visual appeal and effective message delivery. Customizing videos to match specific brands and client needs, including the creation of motion design, animations, and graphic elements. Collaborating with clients on creative concepts and video scripting, ensuring the final content meets all technical and aesthetic standards. Using software such as Adobe Premiere Pro, After Effects, Photoshop, and Illustrator to produce high- quality, professional content. Delivering projects quickly and efficiently while meeting deadlines and staying within budget. This role allows me to work on a variety of interesting projects, continuously learn, and grow my skills in video editing and motion design.

• VIDEO EDITOR & UGC CREATOR · Nauči Dizajn03-01-2024 – 10-01-2024

  As a video editor for the Nauči Dizajn platform, I was responsible for creating video content for online courses, educational materials, and UGC (User Generated Content). My main responsibilities included: Creating and editing video content for various formats such as promotional videos, lessons, presentations, and UGC, with the goal of simplifying and visually supporting the learning process. Collaborating with the team on planning creative concepts and scripting videos, with a strong focus on content quality and efficiency. Editing videos and animations using software like Adobe Premiere Pro, After Effects, and Photoshop, with an emphasis on smooth flow and visual appeal. Implementing motion design, visual effects, and animations to enhance the overall viewer experience and increase engagement among course participants. Managing and editing UGC videos created by users, transforming them into professional-quality content suitable for publishing on different platforms. Optimizing videos for various platforms and devices to ensure the content is as accessible and effective as possible. This role allowed me to develop both my technical and creative skills, collaborate with a team, and contribute to the success of educational projects.

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