Angelica Marie Sanchez

About

I am a recent graduate at the University of Waterloo with a Bachelor of Arts degree in Honours English: Rhetoric Media and Professional Communication (RMPC), with a second focus on digital arts. My passions are in storytelling and digital media where I learned how to work a computer at a very young age. I taught myself how to use an editing software to manipulate images into mediocre collages (Picnik and Fotoflexer used to be my go-to websites). I laugh whenever I stumble upon those collages and realize how far I have improved my technical skills. ​ My childhood certainly shaped what I want to achieve as a career in the creative industry and it's to write, create, and bring representation into the stories I tell because that's what I admired in the films and tv shows I grew up watching. Representation matters especially if it can aspire future storytellers and give minorities a voice. I want to write, create, and produce things that not only has meaning and a purpose, but gives people meaning and inspiration. I want to bring representation into these stories where one day I hope a viewer can see themselves within the characters I create. Now I spend most of free time editing photos/videos, creating different layouts for my blog (I have yet to last with the same design layout for more than six months), recording lifestyle videos for my YouTube channel (a part-time hobby), and planning creative projects to do with my friends. Like everything else in life, I still have so much more to learn and skills to improve to become a better storyteller and digital content creator.

Experience

• Communications Coordinator · University of Waterloo | University Relations05-04-2020 – 08-21-2020

  Worked closely with Integrated Communications and Marketing team to develop, curate and maintain various digital campaigns and promotional content that uphold the University of Waterloo brand. Co-directed and personally edited four videos that highlight the "work from home" experience as a co-op student. All videos were filmed remotely and edited on Adobe Premiere Pro. Coordinated a social media calendar for weekly posting of the "Co-op Blog Series", which resulted in the publication of weekly articles and bi-weekly videos across social media channels (Twitter, Facebook, Instagram and YouTube). Maintained day-to-day content on the University of Waterloos homepage banner and on Waterloo Stories using a web content management system, while answering emails and assisting in last-minute graphic changes. Lastly, collaborated with internal stakeholders and departments to promote Welcome Back Waterloo campaign as an on-screen model for communication materials, stylized shots and video content.

• Social and Digital Content Assistant · Human Rights, Equity and Inclusion Office | University of Waterloo05-06-2019 – 08-23-2019

  Worked across the office to assist different departments in the creation of multimedia content for office website, social media channels, events and print materials. Which included videos, posters, documentations, webpages, training catalogue and graphics for social media channels. Specifically used Adobe Premiere Pro, Photoshop, Indesign and Canva to create various graphics. Organized department presentation to implement a social media calendar with the best practices for equity and inclusion in campus engagement, resulting in 100+ followers on Instagram, Twitter and Facebook. Assisted in the design, creation and publication for an online and print version of the Fall 2019 Equity training and workshop catalogue using Canva, Adobe Photoshop and Yumpu publishing software, which resulted in 887 views and increased workshop enrolment.

• Technical Writer and Help Desk Assistant · Arts Computing Office | University of Waterloo01-08-2018 – 12-21-2018

  As the Technical Writer for the Arts Computing Office (ACO), I created and designed documentations to help improve user experience of various applications and tools we use in the office. As a Help Desk Computing Assistant, I helped maintain the LiveChat, answered incoming phone calls, email inquiries, and provided in-person assistance during office hours. Initiated a collaborative project between the Arts Computing Office and Science Computing, by developing tutorial videos and an official how-to document for user support on Scinage, a computer application created by Science Computing. Utilized the tools and features on Camtasia, a video software suite, to record tutorial videos on both a PC and Mac operating system; Completed fourteen tutorial videos that demonstrates how to use the Scinage application to create digital signages. Facilitated, edited and published a total of six articles which outlined guides, tips, and/or information about cutting edge technology and how it can help students, staff and faculty within the Faculty of Arts. My articles were on Artificial Intelligence and a study guide, "Apps and Web Browser Extensions to Help You Study More Effectively". In addition, I conducted two interviews with Faculty members to highlight their accomplishments and achievements within their role as an academic, researcher and member of the Faculty of Arts. At the end of the term, alongside a colleague, I designed and developed a presentation as part of the ACO lunch session. For the presentation I did a live demonstration on a topic related to technology, specifically, on the topic of social media: how I use it for my digital portfolio, how I stay connected with the uWaterloo community, and how staff can use social media to their advantage.

Education

• University of WaterlooBachelor's Degree, Honours English, Rhetoric, Media and Professional Communication

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