Anjolaoluwa Adewale

About

I appreciate you looking over my profile. I'm Adewale Anjolaoluwa, a dedicated professional with years of experience in email marketing and search engine optimization. I'm an expert at developing effective processes that increase productivity and financial outcomes. I have a track record of creating and executing effective growth strategies for both large and small businesses. Additionally, I am excellent at developing high-impact campaigns that get results while working with low resources. I'm a master in creating focused marketing campaigns that draw in new customers, boost customer loyalty, and spur sales development because I'm a gifted communicator and project manager.

Experience

• Social Media Manager · Softwareby07-02-2018 – 01-18-2019

  Handled social media campaigns and managed the team to handle social media timeline uploads. Oversaw the company’s interactions with the public by implementing social media platforms’ content strategies. The duties include analyzing engagement data, identifying trends in customer interactions, and planning digital campaigns to build community online. Worked to engage customers online. Also worked with the Social Media Strategist to ensure all social media efforts support digital marketing goals and the company’s unique messaging. Performed research on current benchmark trends and audience preferences. Designed and implemented social media strategy to align with business goals. Set specific objectives and report on ROI. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos, and news) Monitored SEO and web traffic metrics. Collaborated with other teams, like marketing, sales, and customer service to ensure brand consistency. Communicated with followers, respond to queries in a timely manner, and monitor customer reviews Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout). Suggested and implemented new features to develop brand awareness, like promotions and competitions. Stayed up-to-date with current technologies and trends in social media, design tools, and applications.

• Digital Marketing Manager · Ryver Tech Start-up03-20-2019 – 05-26-2021

  Managed and oversaw company digital marketing strategies to reach more clients on the website and social media. Built, planned, and implemented the overall digital marketing strategy. Managed the strategy. Managed and trained the rest of the team. Stayed up to date with the latest technology and best practices. Managed and oversaw various digital marketing channels. Measured ROI and KPIs. Prepared and managed the digital marketing budget. Oversaw all the company's social media accounts. Suggested activities for improving the quality of online content. Tracked and measured SEO and Google Analytics metrics and provide reports. Built an inbound marketing plan. Researched and forecast future sales and performance trends. Led, supervised, and motivated members of the digital marketing team. Researched competitors and provided suggestions for improvement. Kept abreast with industry and market trends and best practices.

Education

• Obafemi Awolowo UniversityBachelor's Degree, Business Administration and Management
• University of LagosGraduate Degree, Marketing and Business

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