Ashritha Achutharaman

About

Dedicated UX Researcher and Strategist with an extensive foundation in cognitive science and deep passion for innovation and design. I am adept at devising intuitive and advanced design solutions for a global user base. My agile methodology, honed in fast-paced startup ecosystems, utilizes cutting-edge technologies like Generative AI to enrich user experiences. I thrive on collaborative, multidisciplinary teamwork, employing my expertise with tools such as Figma to create inspiring, user-focused designs.

Experience

• Freelance Designer02-01-2023
• User Researcher · Phygtl, Inc06-01-2023 – 12-01-2023

  Recruit tech savvy-users through a variety of channels (i.e., Discord, Reddit, word-of-mouth) for 45 minute consumer discovery interviews and conduct qualitative data analysis to understand how to iterate and frame questions for future development of product in an early stage startup environment

• UX Design Intern · CreateMe05-01-2022 – 08-01-2022

  Used Figma to create 3 high-fidelity prototypes of a kiosk interface that would better enhance the clothing customizability and personalization options at retail stores and events

• Volunteer · International Child Art Foundation10-01-2021 – 01-01-2022

  Used Figma to create 2 variations for the redesign of the International Child Art Foundation organizations landing page in order to better represent the main mission over the course of 2 weeks

• Product Marketing and Enrichment Intern · Agilent Technologies05-01-2019 – 03-01-2020

  Enabled more accurate cross-manual references across the company catalog for more improved Genomics SEO Optimization and easier selection of desired products

Education

• University of Southern CaliforniaMaster of Science - MS, Integrated Design, Business, and Technology
• University of California, Santa CruzBachelor of Science - BS, Cognitive Science

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