Colleen Kiernan

About

With a Bachelor of Arts in German Language and History from Maynooth University and a Professional Diploma in Digital Marketing from UCD Professional Academy, I have cultivated a robust foundation in both humanities and digital marketing. My career began at Accenture as a Platform Experience Associate, where I honed my skills in content review and policy application. I then advanced to Majorel Ireland, optimizing Google Ads campaigns and mentoring new hires. At Uber, I excelled as a Business Development Specialist, driving significant growth in bookings and supply hours. Currently, I am a Freelance Digital Marketing Consultant at Search by Colleen, where I develop and implement strategic digital marketing initiatives to enhance brand awareness and optimize online presence. My diverse experience across various roles has equipped me with a comprehensive understanding of digital marketing and business development strategies.

Experience

• Freelance Digital Marketing Consultant · Search by Colleen12-01-2024

  As a Freelance Digital Marketing Consultant, likely responsibilities include developing and implementing digital marketing strategies, optimizing online presence, and driving brand awareness.

• Business Development Specialist I · Uber05-01-2024 – 12-01-2024

  At Uber, I helped to develop client relationships through continued support. I provided drivers with data driven insights and coached drivers on peak time strategies to drive gross bookings and supply hours by 45% in Q3 2024.

• Senior Online Advertising Campaign Optimiser · Majorel Ireland06-01-2023 – 08-01-2023

  As a Senior Online Advertising Campaign Optimiser, likely responsibilities included overseeing the creation and optimization of advertising campaigns, providing strategic insights, and mentoring junior team members.

• Online Advertising Campaign Optimiser · Majorel Ireland06-01-2022 – 06-01-2023

  Creation and optimisation of Google Ads campaigns. Assisting with new hires.

• Platform Experience Associate · Accenture06-01-2021 – 05-01-2022

  Reviewing content and applying client policies where appropriate. Assisting with the training of New Joiners. Alerting higher-ups of any concerning trends/changes in policy. Providing feedback on various aspects of client policy changes.

Education

• Maynooth UniversityBachelor of Arts - BA, German Language, History
• UCD Professional AcademyProfessional Diploma, Digital Marketing

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