Daniela Bruckner

About

Hi, I’m Daniela. I provide bespoke social media management and marketing services to SME’s, with the aim of reaching more of your target audience and better communicating how your business can help them! My goal is when visitors land on your social media profiles they find professional, high-spec, well-managed accounts, which utilize all the latest features to promote your business.

Experience

• Digital Marketing and Social Media Executive - Strategy, Content, Events · The International Institute of CommunicationsMay 2022 – Present

  Growth of organic social media channel followers by a minimum of 45% for the last 3 years. Defined and implemented Wordpress website, email marketing, and social media strategies. Coordinated event promotion and international press release coverage for IIC annual conferences. Worked cross-functionally on international Media campaigns with member organisations including Netflix, Verizon, and Ofcom. Initiated the use of AI tools to maximise content quality and output.

• Social Media Manager - Client Relations, Strategy, Content · Just Juniper MediaJanuary 2020 – May 2022

  Supported in driving campaign success, notably achieving 250,00 signatures for a client zero-use plastic pledge. Acted as lead on influencer marketing outreach and briefing. Managed the production of high-spec video content across social channels.

• Digital Marketing Manager - Client Relations & Brand Awareness · Icotex LtdSeptember 2018 – January 2020

  Led informative messaging campaigns about new policy and regulation updates post-Brexit. Worked cross-functionally with SEO specialists to implement a successful content marketing strategy. Participated in candidate recruiting events with Cambridge University.

• Digital Marketing Executive - Online & Offline Strategies · Eagle One LtdJuly 2017 – July 2018

  Managed the building of SEO-optimised websites using Squarespace for shopping destinations. Executed strategies to promote monthly events. Managed external and internal communications through email and SMS marketing.

• Assistant Editor and Social Chair · Society 19January 2016 – July 2017

  Temporary contract role focused on editorial and social media tasks.

• Assistant Marketing Executive · 121 AdvertisingSeptember 2015 – December 2015

  Temporary contract role supporting marketing campaigns.

• Digital Marketing and Social Media Executive · The International Institute of Communications05-01-2022

  Growth of organic social media channel followers by a minimum of 45% for the last 3 years Defined and implemented Wordpress website, email marketing, and social media strategies Coordinated event promotion and international press release coverage for IIC annual conferences in Cologne, Germany 2023, and Bangkok, Thailand 2024 Worked cross-functionally on international Media campaigns with member organisations including Netflix, Verizon, and Ofcom Initiated the use of AI tools to maximise content quality and output

Education

• Chartered Institute of MarketingCIM Level 7, Postgraduate Marketing Leadership Programme
• University of the West of EnglandBA, Marketing

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