David Brisson

About

Experienced AI Consultant and Digital Transformation Leader with a proven track record of simplifying operations, improving decisions, and accelerating growth. As Co-Founder of Lumen Technology Inc. and former leader at HP Canada, I’ve delivered multi-million-dollar digital projects that transformed business practices, expanded market reach, and boosted profitability. I believe AI is not about replacing people – it’s about amplifying human capabilities to work smarter and achieve better results, faster. I specialize in integrating practical AI solutions and automation tools within traditional business models to create sustainable growth and competitive advantage. From AI-powered lead generation engines to content automation and operational workflows, I help businesses leverage AI to save time and make smarter decisions. Selected Highlights: • Developed Lead Signal, an AI-powered system turning public job postings into sales opportunities without paid ads • Created AI-generated interview podcasts, producing realistic dialogues to build brand authority efficiently • Engineered AI prompts revealing customer preferences, increasing sales conversion rates from 0.79% to 3.73% • Built AI-structured courseware for an online coach, saving weeks of research while enhancing content quality • Led development of HP CAP, a product content subscription service covering 150,000+ SKUs in 68 languages • Achieved over 90% content completeness using real-time gap analysis systems • Managed multi-million-dollar projects across regions and teams on time and within budget • Increased adoption of HP CAP by 420%, driving significant ROI • Delivered a 238% increase in HP channel sales and over 2000% growth in cross-sells for computing services and accessories • Built a multilingual self-help support site, reducing phone support requests by 47% • Secured Best Seller and Amazon's Choice badges on Amazon US and Canada, enhancing brand recognition and trust Specialties: AI Consulting, Digital Transformation, Marketing Operations, Technology Integration, B2B Online Strategies, Business Process Automation, Analytics, Partner Management, Channel Marketing, Team Leadership, Vendor Management, Cross-Functional Collaboration.

Experience

• Senior Consultant (Co-Founder) · Lumen Technology Inc.Jan. 2015 – Present

  Built a 7-figure consumer product brand from the ground up, managing product development, eCommerce operations, and vendor contracting. Developed AI-powered solutions that improve lead generation and sales conversion, and provided strategic guidance for small businesses and startups.

• Manager, Global Digital Marketing · HP CanadaJun. 2010 – Feb. 2018

  Oversaw multimillion-dollar global marketing programs across 68 languages and thousands of resellers. Launched and managed a global subscription-based CMS supporting 150K+ SKUs in 68 languages, directed vendor relationships, and shaped long-term content strategy.

Education

• Bishop's UniversityBBA, Marketing & HR

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