Day C

About

Hi, I’m a multidisciplinary designer and art director based in New York. I bring brands to life through visual storytelling, thoughtful design systems, and a strong sense of visual identity. My work blends cultural awareness with emotional depth, always aiming to make people feel something. Currently freelancing, I collaborate with creative teams, founders, and studios to craft visual identities and experiences that speak honestly and connect deeply. For freelance opportunities or collaborative projects, feel free to reach out to me via direct message.  Outside of design, I enjoy art directing on photoshoots, where I shape visual narratives through composition, styling, and creative direction. This hands-on experience informs my holistic approach to visual storytelling and allows me to move fluidly between roles as a designer, director, and creative collaborator.

Experience

• Visual Designer and Brand Designer · Day Chae Design01-01-2019

  Worked as a Visual Designer and Brand Designer, likely contributing to the development of brand identities and visual content.

• Visual Graphic Designer · Jetson02-01-2022 – 03-01-2025

  Worked as a Visual Graphic Designer, likely contributing to the creation of visual content and graphic design solutions.

• Visual Designer / Graphic Designer · ADMERASIA07-01-2019 – 02-01-2022

  Clients included Citibank, State Farm, Nissan, Humana, MassMutual, United Healthcare, and more. Redesigned and rebranded an aesthetic clinic in Chinatown, NYC, boosting social media and website traffic by 250%, growing followers by 150% within a year, and increasing post reach by 120% in just 3 weeks. Collaborated cross-functionally to interpret project briefs, manage schedules, align resources, and define KPIs. Conceptualized and developed storyboards for enhanced customer-focused visual solutions across print and digital campaigns. Integrated diverse aesthetics into cohesive design concepts while maintaining brand consistency.

Education

• School of Visual ArtsBachelor of Fine Arts (BFA), Interaction Design & Branding

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