Dylan Marano

About

Hi, my name is Dylan Marano! I'm a Senior studying Marketing with a minor in Sports and Entertainment Management at the University of South Carolina. I'm a highly motivated college student seeking opportunities to explore aspects of your corporation. With strong interpersonal and analytical skills, coupled with a dedicated work ethic, I thrive both in team settings and independently on projects. I'm passionate about continuous learning and eager to contribute to your organization's success! I have experience in marketing, sales, finance, and human resources, with exposure to industries like security, sports, and entertainment.

Experience

• Marketing Intern · AMAROK Security2024-05-01 –

  - Increased brand awareness by creating and managing engaging content across LinkedIn, Facebook, X, and YouTube leading to 292K impressions across all platforms, contributing to higher customer traffic and sales growth. - Supported the execution of email campaigns, direct mailers, and community outreach programs, enhancing overall marketing reach. - Collaborated with cross-functional marketing teams to generate qualified leads for the sales division, driving business development.

• Member · Phi Chi Theta | Zeta Sigma Chapter2022-04-01 –
• Marketing Director · Phi Chi Theta | Zeta Sigma Chapter2024-01-01 – 2024-12-01

  - Created social media posts and video montages for Instagram and LinkedIn to attract potential new fraternity members. - Increased fundraising and supported philanthropic initiatives through strategic marketing initiatives. - Reached 14,700 unique Instagram accounts in a 90-day period, increasing followers by 24.5%.

• Director of Fundraising · Phi Chi Theta | Zeta Sigma Chapter2023-01-01 – 2023-05-01

  - Researched different venues and identified best possible option to maximize overall profit for fundraising effort. - In order to boost attendance to venue, marketed Trivia Night on Instagram, Snapchat, and word of mouth. - Fundraising effort proved effective as we were able to triple our funds from last year’s event.

• Sales Intern · Columbia Fireflies2025-02-01 – 2025-02-01

  - Conducted high-volume cold calls to prospective customers, promoting Columbia Fireflies season ticket packages as part of a sales training class. - Applied sales techniques to effectively communicate value propositions, handle objections, and close deals. - Built rapport with existing fanbase, contributing to overall ticket sales by converting 10% of contacted accounts.

• Finance Intern · Orchard Therapeutics2022-05-01 – 2024-05-01

  - Prepared general ledger entries directly into NetSuite. - Organized and processed a high volume of invoices in a timely manner through NetSuite. - Analyzed and reported monthly financial expenses to the business unit leader with a solid understanding of the variances from the business plan and current forecast. - Reviewed, approved, and processed employee expense reports through Concur.

• Online Marketing Manager/Front End · Marano's Trattoria2021-05-01 – 2024-05-01

  - Responsible for marketing, editing, and developing content for various social media platforms to help grow family business. - Responsible for monthly cost analysis on products to ensure menu price points were aligned with expected profit margins. - Greeted guests, took food/drink orders, and remained attentive to the needs of guests in the dining area. - Ensured that a diversity of customers received all food ordered and was cashed out in a timely and friendly fashion, whether it be as a cashier or delivery driver.

• Guest Advocate · Target2019-05-01 – 2021-05-01

  - Made a connection with guests by engaging in friendly and genuine conversation throughout each transaction. - Worked efficiently to minimize guest wait time while maintaining guest service and accuracy. - Demonstrated a culture of ethical conduct, safety, and compliance.

• Human Resources Assistant · Gaston Electrical2020-06-01 – 2020-08-01

  - Assisted Human Resources with rehires due to Covid-19. - Reached out to rehires to ensure they have all the necessary paperwork and certifications and organized all paperwork per employee into digital folders.

Education

• University of South Carolina Darla Moore School of BusinessBachelor of Science Business Administration - BSBA, Marketing
• University of South CarolinaBachelor's degree, Marketing
• Lynnfield High SchoolHigh School Diploma

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