Hailey Y.

Hailey Y.

Co-Founder & Creative Director | UX/UI Specialist

3 yrs experience · SF, CA · 30-40 hrs/week

About

An accomplished creative professional, currently serving as the Co-Founder & Creative Director at Studio Dass, a dynamic platform for innovative design. With a robust educational background from Minerva University and a Bilingual Diploma from the International Baccalaureate, I have honed my skills in liberal arts and STEM. My experience spans various roles, including Media Intern at Minerva University, where I excelled in community engagement and project management, and Brand Designer Strategist at Global Shapers Community, where I facilitated workshops and strategized branding initiatives. As a Product Design Intern at Borda Technology, I led a team to develop a green office app, enhancing workplace efficiency. Additionally, my tenure as a Junior UX Designer at Techtile Yazılım A.S. involved significant contributions to user interface design and user research. My diverse skill set includes Figma, Adobe Ps, UX/UI design, and business development.

Skills

Brand DesignConsultingDesign SystemsStrategy & Business DevelopmentUI/UX DesignUX StrategyUX WritingUX researchWeb Accessibility

Experience

  • Co-Founder & Creative Director · Studio Dass05-01-2024

    Voluntarily led brand strategy for 'La Pala' web blog, by Global Shapers with 5,000 pre-signed users, increasing accessibility by 35%, and enhancing organizational visibility by leading a team of 8 executives in branding initiatives for LATAM

  • Product Design Intern · Borda Technology06-01-2023 – 09-01-2023

    Led the product team to rapidly prototype and design a green office app and a responsive Web page reducing energy waste with IoT sensors on Figma. Utilized user research by conducting a survey and product testing on 34 employees to create a seamless experience enhancing workplace efficiency with a 15% expected reduction in operational costs Researched, defined, and tested problem value through collaboration with PMs, researchers, engineers, and key stakeholders, with 32 interns from different departments using Microsoft Office and Google Workspace improving the dialog between employees and product using systems design principles

  • UX Designer · Wercflow05-01-2023 – 09-01-2023

    Led the redesign of Werc's creative networking platform, focusing on strategic feature design, UX/UI enhancements, and design system development to improve portfolio management and networking for creative professionals, reaching 2000 pre-signed users Collaborated with another designer to establish a modern and accessible interface, integrating visual hierarchy, icons, and interactive elements, which streamlined user experience and improved usability for film crew management

Education

  • Minerva UniversityUndergraduate, Liberal arts college
  • International BaccalaureateBilingual Diploma
  • International University of Sarajevo
  • Kartal Anadolu İmam Hatip LisesiHigh School Diploma, Stem

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