Garrett Haynes

About

Rising UNC-Chapel Hill sophomore with experience in graphic design, copywriting, brand development, and content management for over 50,000 total followers.

Experience

• Content Developer · 704 Pride06-01-2024

  Developed engaging online content using Adobe Creative Cloud products, driving brand visibility and increasing community engagement by up to 117% across 704 Pride and its subsidiaries. Managing four Instagram pages and creating digital content with a 35% engagement rate. Grew follower base to over 25,000 and achieved 4,500,000 impressions across 704 affiliate pages through targeted content strategies. Advised on high-level business decisions including the launch of a subscription platform and merchandise line, contributing to a increase in brand development, project success, and company revenue.

• Information Technology Intern · GreerWalker CPAs and Advisors06-01-2024

  Led independent projects, developing a privacy-focused RAG AI model and enhancing the company intranet using Microsoft Power Platform, improving hardware and software service efficiency for employees and executives. Built a new company intranet on Microsoft SharePoint, currently utilized by over 160 employees, enhancing internal communication and resource accessibility. Researched and tested localized training models using AnythingLLM, including Meta’s Llama 3, Instruct Nous Hermes 2, Mistral Instruct, and ChatGPT-4 Turbo, improving model performance and applicability. Configured and deployed a retrieval-focused AI platform, ensuring compliance with company cybersecurity and sensitive data frameworks, enhancing data security and retrieval efficiency. Drafted a comprehensive company-wide AI policy, aligning with international standards and company data requirements, improving regulatory compliance and data governance. Managed and repaired company devices and operating systems, reducing downtime and maintaining operational efficiency.

• Research Sales Development Intern · Corner303-01-2024 – 04-01-2024

  Executed email outreach campaigns, tracked conversion statistics, and researched potential clients to support new initiatives, achieving a 33.6% click-through rate on campaigns and significantly increasing lead generation.

• Ghostwriter and Graphic Designer · Fiverr03-01-2021 – 10-01-2023

  Completed 160 orders for 70 clients with a 98% acceptance rate, successfully managing content creation for a 20,000-user community, enhancing client satisfaction and engagement. Designed and prepared graphics for print and electronic media, delivering Photoshop and design services ensuring high-quality visual content for client projects, and achieving a 98% satisfaction rate. Completed writing orders totalling 500,000 words. Converted prospective clients to repeat customers by providing high-quality services and maintaining strong client relationships, with 73 five-star reviews.

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