Gidalya Tashman

About

Client facing, senior product leader with 15 years of experience in the digital space, leading teams and creating products that deliver great customer experiences and drive revenue for brands. Experienced in Media/AdTech, UX, user-centric design, and agile technology management. Proven track record in business growth through creative and scalable solutions.

Experience

• Senior Project Manager · Greater Than One2008-01 – 2009-01

  Led cross-functional teams and managed multiple digital projects for clients such as agencies, brands, and non-profits, focusing on digital strategy, user experience, and campaign execution. Developed project timelines, budgets, and resource plans to ensure successful delivery within scope and budget.

• Product Owner (contract) · Aetna Healthplan Start-up Labs2014-03 – 2014-09

  Developed SME focused model; produced website mockups, wireframes, and prototypes for new product launches. Managed cross-functional teams to deliver on project timelines and objectives.

• Senior Digital & Content Producer · Time Warner Cable Media2014-03 – 2015-03

  Led the development of digital and video content strategies for clients, overseeing production and ensuring alignment with client branding and marketing goals. Managed project timelines, budgets, and client communications.

• Senior Director, Product · News America Marketing / NewsCorp2019-09 – 2022-10

  Responsible for setting the vision and roadmap for digital advertising products and platforms. Led teams in product development, user experience design, and go-to-market strategies, driving revenue growth and product innovation.

• Senior Manager, Product · WebMD / Medscape2015-05 – 2019-09

  Led the development of patient and provider digital solutions, managing product lifecycle, stakeholder engagement, and data analytics to improve user engagement and product performance.

• Associate Director, Digital Delivery & UX · Saatchi & Saatchi Wellness2010-06 – 2013-09

  Directed digital projects, including website design, mobile apps, and social media campaigns for healthcare clients. Managed cross-functional teams and ensured deliverables met client expectations.

• Senior Project Manager · Greater Than One2008-01 – 2009-01

  Led cross-functional teams and managed multiple digital projects for clients such as agencies, brands, and non-profits, focusing on digital strategy, user experience, and campaign execution. Developed project timelines, budgets, and resource plans to ensure successful delivery within scope and budget.

Education

• Arcadia UniversityM.A., International Conflict Resolution
• Long Island University, Southampton CampusB.A., International Studies & Photography

Similar talent on Pangea

Lynn A.Product Leader | Digital Innovation | AI | Financial Services & HealthcareSan Francisco, CATherése A.Senior Product Leader | Expertise in AI-powered SaaSStockholm, SwedenJessica T.Product Leader (10+ Years) | Growth & Web Product Strategy, AI-Powered Recommendations, Experimentation & AnalyticsEly, IA 52227Erika H.Product Executive | Digital Transformation Strategist | AI/ML Leader | Driving $250M Platform Launches | ex-American Express & ex-Verizon | Insurance, Finance, Tech, Retail & TelecomHouston, TX