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Heather DelCarpini

Heather DelCarpini

Experienced Marketing Leader | Strategic Brand Management

9 yrs experience · Ashland, MA · <10 hrs/week

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About

With a Bachelor of Arts in English from Belmont University and a graduate degree in Communications from the University of Rhode Island, I have a strong foundation in both language and effective communication. My career journey has seen me take on roles such as Director of Marketing at Prelert, Senior Director of Marketing at SeraCare Life Sciences, and Vice President of Marketing at Glytec. Currently, I am the Founder and Head of Marketing at DelCarpini Marketing Solutions, LLC. My experience has honed my skills in strategic marketing, brand management, and team leadership. I am passionate about leveraging my expertise to drive impactful marketing strategies and contribute to the success of organizations.

Skills

AdaptabilityAdvertisingB2B MarketingBlog MarketingBrand AmbassadorBrand DevelopmentBrand IdentityBrand ManagementBrand StrategyBrandingBusiness OperationsCollaborationCommunicationContent CreationContent StrategyCreative MarketingCreative StrategyCustomer AnalyticsCustomer ExperienceCustomer Relationship ManagementDigital AdvertisingDigital MarketingDisplay AdsEmail MarketingEngagementGlobal MarketingGrowthGrowth MarketingHiringHubSpotIntegrated MarketingLead GenerationLeadershipLinkedIn AdsMarketingMarketing StrategyMentoringMessaging StrategyNewsletter ManagementOnline MarketingPaid AdsProject DevelopmentPromotionPromotional MarketingRetargetingSEOSalesforceSearch Engine MarketingSocial MediaSocial Media CommunicationsSocial Media ManagementSocial Media MarketingStrategic CommunicationsStrategic PlanningStrategy & Business DevelopmentTask DelegationTeam BuildingTeam ManagementTikTok

Experience

  • Founder, Head of Marketing · DelCarpini Marketing Solutions, LLC04-01-2024

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  • Vice President of Marketing · Glytec12-01-2019 – 12-01-2023

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  • Senior Director of Marketing · Censinet06-01-2019 – 12-01-2019

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  • Senior Director of Marketing · SeraCare Life Sciences11-01-2016 – 05-01-2019

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  • Director of Marketing · Prelert09-01-2013 – 10-01-2016

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Education

  • Belmont UniversityBachelor of Arts, English

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