Jeníca Ganem
Business Advisor | Marketing & Start-ups Specialist
16 yrs experience · <10 hrs/week
About
With a Bachelor's degree in Business Administration from the University of San Diego, emphasizing Marketing and Management and a minor in Spanish, this professional has a diverse background in business development and marketing. Currently serving as a Business Advisor at the San Diego Women's Business Center, they focus on empowering women entrepreneurs through training and mentorship. Previously, they held the role of Business Development & Creative Director at J&Co Creations, where they contributed to strategic growth and creative direction. Their experience also includes roles at Pilgrimage Of The Heart, where they coordinated customer service and marketing efforts, and as Program Manager for the Advanced Placement Incentive Grant at the San Diego Unified School District, managing a multi-million dollar budget and organizing large-scale events. Additionally, they have experience in office management and bookkeeping with Ganem Trucking Corporation. Their education also includes studies in Business Spanish and Spanish at international institutions.
Experience
- Business Advisor - Marketing & Start-ups · San Diego Women's Business Center06-01-2020
The San Diego & Imperial Women's Business Center (WBC) works to secure economic justice and entrepreneurial opportunities for women by providing training, mentoring, business development and financing opportunities to women entrepreneurs throughout San Diego and Imperial Counties.
- Business Development & Creative Director · J&Co Creations01-01-2016
As a Business Development & Creative Director, likely contributed to the growth and creative direction of the company, overseeing business strategies and creative projects.
- Customer Service Representative | Private Lesson Coordinator | Yoga Teacher Training Assistant · Pilgrimage Of The Heart10-01-2013 – 08-01-2016
Managed the in-sourcing of collateral materials, improved brand consistency, researched consumer trends, reviewed and edited Spanish videos, developed systems for student requirements, designed marketing materials, engaged in community building, coordinated staff boards, resolved member issues, and assisted with retail and inventory.
- Program Manager of Advanced Placement Incentive Grant · San Diego Unified School District11-01-2008 – 11-01-2012
Directed multi-million dollar grant budget, composed reports for the US Department of Education and the US Senate, disaggregated data for grant reporting, managed a team, organized large scale events, developed strategies with business partners, created marketing materials, directed event logistics, and contributed to grant writing.
- Office Manager/Bookkeeper · Ganem Trucking Corporation01-01-2008 – 12-01-2011
As an Office Manager/Bookkeeper, likely managed office operations and financial records, ensuring efficient business processes and accurate bookkeeping.
Education
- University of San DiegoBachelors Degree, Business Administration with an emphasis in Marketing and Management, Minor in Spanish
- Instituto International - MadridBusiness Spanish
- ITESO Universidad Jesuita de GuadalajaraSpanish
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