Jennie Moon
Founder & Brand Strategist at JOONBOW
8 yrs experience · <10 hrs/week
About
With a robust background in business administration and management, I hold an Executive MBA and an Executive Certificate of Business from Monash University. I am the founder of JOONBOW, where I focus on building global fashion and consumer-focused brands through strategic insights, product development, and data analysis. My expertise spans the Australian and American markets, facilitating seamless brand transitions and expansion opportunities. Previously, I served as Vice President of Global Product, Merchandising & Wholesale Sales at Quay Australia, where I led global product strategy and contributed significantly to the company's growth. My tenure at Quay Australia also included roles as Senior Director and Director of Product & Merchandising, where I enhanced product offerings and market competitiveness. Earlier, I was a Project Lead at Sears Holdings Corporation, focusing on operational efficiency and product development.
Experience
- Founder · JOONBOW01-01-2022
Building global fashion & consumer focused brands through strategy, product & data. With a deep understanding of both the Australian and American markets, dedicated to orchestrating seamless transitions and unlocking unparalleled opportunities for brand expansion. Responsibilities include brand development, merchandising, retail strategy & sales, and collaborations & partnerships.
- Vice President Global Product, Merchandising & Wholesale Sales · Quay Australia01-01-2020 – 10-01-2022
Led global product strategy, merchandising, and wholesale sales, contributing to the company's growth and market presence.
- Senior Director Product & Merchandising · Quay Australia05-01-2018 – 01-01-2020
Oversaw product and merchandising strategies, enhancing product offerings and market competitiveness.
- Director of Product & Merchandising · Quay Australia03-01-2017 – 05-01-2018
Directed product and merchandising initiatives, focusing on product development and market alignment.
- Project Lead · Sears Holdings Corporation10-01-2015 – 04-01-2017
Led projects to improve operational efficiency and product offerings within the company.
Education
- Monash UniversityExecutive MBA, Business Administration and Management, General
- Monash UniversityExecutive Certificate of Business, Business Administration and Management, General
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