Kailey Loud

About

Hi, I'm Kailey Loud—part strategist, part wordsmith, and your brand's dedicated partner in growth. With over 7 years of mastering the art of narrative engagement, I've spearheaded transformations for brands like GE HealthCare and Honeywell Aerospace, turning them into stories that not only engage but act, making your brand's identity thrive across all channels. But it's not just about creating compelling content; it's about ensuring that everything we do together is driven by data and results. Unlike traditional agencies, I place your business at the core of my strategy, acting as an extension of your team to capture your unique voice and vision with a personal touch that sets you apart.

Experience

• Creative Strategist · Honeywell01-01-2020 – 01-01-2023

  Responsible for developing creative strategies to enhance the brand's market presence and drive customer engagement.

• Customer Marketing Specialist · Honeywell01-01-2018 – 01-01-2020

  -Manages the customer success story (CSS) program at Aerospace -Develop, prepare and nurture customers for advocacy -Work with agencies as a producer or as an individual producer on interviews, content and direction for all phases of the CSS program -Complete proof of performance and added value reports -Research background data to aid in the development of upcoming projects -Responsible for budget tracking, expense reports and calendar management

• Freelance - Media Coordinator · Freelance - CMD09-01-2017 – 07-01-2018

  -Write and manage digital content for 5+ small and medium-sized businesses across Arizona -Helped develop online experiences that were exciting and useful for the specific demographic that the client attracts. -Manage the creative workflow to ensure that all media outlets and vendors receive their artwork on time -Write, edit and source content for radio scripts, and social posts -Generate, sort qualitative data and perform competitive analysis -Complete monthly and quarterly reporting for agency clients

• Marketing Intern · RIESTER08-01-2016 – 01-01-2017

  -Assist all disciplines with the day to day operations of the agency, mainly consisting of work orders (job forms), broadcast traffic and public relations media outreach -Conducted competitive research and analysis support for existing clients. -Drafted press materials, client communications and social media content -Supported all disciplines with the day to day operations of the advertising agency. -Learned to report on traditional and digital advertisements.

• Sony Pictures Entertainment college ambassador · Allied Integrated Marketing05-01-2016 – 08-01-2016

  -Organize events and publicity stunts for film studios including Sony, Paramount Pictures and Warner Brothers. -Capture pictures and videos from events and create descriptive recaps to send to film studios. -Manage advance movie screenings with an average of 200 attendees

• Marketing Intern · Find Your Influence, LLC06-01-2015 – 06-01-2016

  -Wrote for their blog. -Social Media updates. -Reviewed and edited blog posts to guarantee high content quality

• Marketing manger · The State Press (ASU Student Media)09-01-2014 – 05-01-2016

  -Responsible for ASU's Creative Services', social media which included, a start up APP company, 100 Degrees and Cooler, and Inferno Insider. -Helped developed the Inferno Insider, which is ASU 's student athletics. -Increased Facebook following by 60%. -Did photography at some of the athletic events -Directed and coordinated marketing activities and policies to promote products for ASU athletics and the State Press.

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