Khushi Thapliyal

About

Graduating from Amity University, Greater Noida Campus in 2024 with a degree in fashion communication, I have a strong foundation in public relations and image management. During my time at university, I honed my skills and knowledge in the field, preparing myself for a successful career. I also gained practical experience as a Marketing Intern at Salty, where I contributed to social media content creation, market research, and marketing campaign support. This opportunity allowed me to apply my academic learning to real-world scenarios and further develop my expertise. I am passionate about leveraging my education and experience to make meaningful contributions in the fashion and marketing industry.

Experience

• Marketing Intern · Salty06-01-2023 – 08-01-2023

  I worked as a marketing intern at Salty, a jewelry company, from January to March 2023. I was responsible for handling the company's marketing and engagement over Instagram, which included creating and scheduling posts, managing comments and DMs, and running contests and giveaways. I also handled operations management tasks, such as marking returns, RTO, resend, and creating draft orders. I enjoyed my time at Salty and learned a lot about marketing and operations management.

• Owner · Shero India01-01-2022 – 12-01-2022

  I took the bold step of starting my own self-defense brand as a student. Throughout the journey, I learned so much about business management. From sourcing products from China to marketing on Amazon, I gained valuable insights and honed my skills. This experience of passion, perseverance, and adaptability has enriched my resume and shaped my entrepreneurial spirit.

• Marketing Intern · 9 occasions - Nupur Shankla10-01-2021 – 01-01-2022

  Developed and executed social media campaigns resulting in an increase in follower engagement Managed social media accounts and created content calendars. Created and implemented social media advertising campaigns. Analyzed social media metrics to identify areas for improvement.

Education

• Amity University, Greater Noida Campusfashion communication, Public Relations/Image Management

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