Marisa Bairros

Marisa Bairros

Creative Lead | Expert in Branding

20 yrs experience · Lyndhurst, NJ · 30-40 hrs/week

About

Versatile Designer specializing in visual storytelling and strategic brand development. I thrive on the challenge of distilling intricate strategies into clean, impactful design—whether it’s a single high-impact piece or full-scale corporate brand. With experience spanning the fast-paced startup world and structured corporate sectors, I build versatile design solutions across print and digital media.

Skills

Adobe Creative SuiteAlbum CoversBanner Ad DesignBook DesignBrand DesignBrand IdentityConcept ArtDigital DesignFlyer DesignGraphic DesignIcon DesignInfographicsLayout DesignLogo DesignPoster DesignPrint AdvertisingPrint DesignStart-upsVisual DesignVisual Identity

Experience

  • Freelance Graphic Designer · Freelance09-01-2024
  • Creative Lead · ContractPodAi®08-01-2021 – 09-01-2024

    Conceptualize and produce marketing creative that is on-brand and elevates messaging across different channels (i.e. website, social media, trade show booths, white papers, Powerpoint decks, infographics etc.). Develop and build on stylistic brand assets such as iconography and imagery to create a unified brand direction. Collaborate with stakeholders and vendors in the concepting and production of creative materials. Manage visual brand assets.

  • Freelance Graphic Designer · Freelance12-01-2020 – 08-01-2021

    Meld Advertising: Production Designer. Miscellaneous projects for local businesses.

  • Senior Graphic Designer · Loeb.nyc12-01-2017 – 04-01-2020

    Part of the creative agency which served multiple startups in B2B and B2C. Collaborated in the creation of new brand identities across industries. Worked with fellow creatives, writers, and directors in the development of branding across DM, digital marketing, event collateral, and packaging.

  • Senior Marketing Designer · Morris Media Network10-01-2010 – 12-01-2017

    Created and produced visually cohesive marketing and sales collateral, while further developing branding for Where® Traveler and IN New York Magazine. Designed event collateral, print and digital ad campaigns, pitch decks, e-blasts, among other needs across 30+ markets. Provided creative assistance to other travel, and outdoor brands. Delegated work remotely to a junior designer, and the occasional in-house freelancer. Partnered daily with the VP of marketing, publisher, editors, and salespeople.

Education

  • Rutgers University - NewarkBA, Visual Arts

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