Naida Siljegovic

About

Creative and tech-savvy pro with a background in digital design, marketing, and coding. I’ve built everything from interactive planners to live-feed billboards and social media campaigns that engage and connect. I love combining creativity with practical solutions to make brands shine online and offline!

Experience

• Operation Specialist · Branded Cities03-01-2023

  - Campaign Support & Troubleshooting: Test and fix issues with videos, images, and HTML content. - Asset Management: Make sure all campaign materials meet requirements and are ready for scheduling or installation, and work with different teams to solve any scheduling, technical, or creative issues. - Front-End Development: Code in HTML, CSS, and JavaScript for live feed projects used on digital billboards and internal platforms, ensuring everything works well and looks good. - Creating Processes & SOPs: Develop new procedures to improve workflow and document them as Standard Operating Procedures (SOPs) for future use. - Client Interaction: Communicate daily with major brand clients, making sure their needs are met and providing quality service throughout their campaigns.

• Web Designer · CISOLINK10-01-2021 – 03-01-2023

  - User-Friendly Design: Created websites and landing pages that were easy to use and helped increase leads for sales. - Website Maintenance: Kept WordPress sites updated, following best practices for web compliance and SEO to improve search engine rankings. Testing & Optimization: Ran A/B tests to find out which design features worked best for conversions and used the results to make improvements. - Graphic Design: Made graphics for social media and email campaigns, aligning them with marketing goals to boost engagement. - Staying Current: Researched the latest trends in web development and security to make sure designs were modern and effective.

• Product Designer · NAM Publishing07-01-2020 – 08-01-2021

  - Research & Design: Conducted research to understand what users need, using this information to design educational apps, websites, and e-commerce platforms. Team Collaboration: Worked closely with developers to ensure the designs were turned into functional, high-quality products. - Marketing & Promotion: Designed landing pages and materials to promote the educational products and increase sales. - Testing for Improvement: Used A/B testing to see what changes made the product easier to use, making adjustments based on user feedback.

• Owner/Graphic Designer · Reigna Lashes06-01-2019 – 07-01-2020

  - Branding: Created visual content for Reigna Lashes, such as product packaging, social media graphics, and promotional materials to keep the brand consistent. - Digital Marketing Support: Designed digital assets for online ads, email marketing, and the website to help with customer engagement. - Print & Digital Work: Developed printed materials like brochures and flyers, as well as digital content for different marketing channels.

Education

• University eMPIRICABachelor's degree, Computer/Information Technology Administration and Management

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