Rizwan Ali

About

I'm Rizwan Ali, an experienced UX/UI Designer specializing in empowering B2B and B2C SaaS startups to elevate their brands and boost revenue through captivating and user-centric software products. With expertise across industries including SaaS, Finance and Banking, Healthcare, Wellbeing, Education, and Entertainment, I am always eager to explore new domains and tackle fresh challenges.

Experience

• Sr. UI/UX Designer · NewEffect2025-01-01 –
• UI/UX Designer · Suvastu Tech2023-08-01 – 2025-01-01

  Redesigned UI/UX for eCommerce apps, a food delivery platform, and an HRMS management system. Led user interviews, research, and UX audits to guide data-driven design decisions. Created wireframes, high-fidelity mockups, and interactive prototypes for mobile and web apps. Contributed to branding and designed social media assets to ensure consistent visual identity. Collaborated across teams to deliver intuitive, user-centered products aligned with business goals.

• Jr. UI/UX Designer · SharpVisions IT2022-01-01 – 2023-01-01

  Designed interfaces for ERP systems, e-commerce platforms, and SaaS apps using UX best practices. Collaborated with senior designers and product managers to turn business needs into user-centered solutions. Conducted competitor analysis and market research to uncover trends and product opportunities. Worked closely with developers to ensure accurate implementation and design consistency. Supported user testing and gathered feedback to refine and iterate on design decisions.

• Intern UI/UX Designer · ZamaSchool EdTech Private Limited2020-02-01 – 2022-01-01

  Collaborated with cross-functional teams to design intuitive interfaces for edtech platforms focused on user experience. Created wireframes, mockups, and interactive prototypes to communicate concepts and gather stakeholder feedback. Conducted user research and usability tests to iterate and improve product usability. Contributed to design systems and style guides for consistent user experience across platforms. Participated in brainstorming and design critiques to deliver innovative, user-centered solutions.

Education

• University of SwatBachelor of Science - BS, Computer Science

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