Swathi Balaji

About

With 3 years of experience in full-stack Product Design, I have worked with Oracle Cerner, iCIMS, etc. Open to work immediately.

Experience

• Graduate Product Designer · Pendulum01-01-2024

  Reimagining the B2B experience for C-suite risk analysts who encounter mental fatigue while scraping through social media platforms to analyze brand identity and threats.

• Product Design Intern · iCIMS06-01-2023 – 08-01-2023

  Redesigned the PaaS Onboarding Portal, catalyzing a $5 million revenue surge through strategic UX enhancements. Conducted and translated A/B test insights into mockups and prototypes, while contributing to 3 UI and Design system refinements. Spearheaded design critique sessions among design, engineering, and QA teams.

• Graduate Product Designer · YouthCare Seattle03-01-2023 – 05-01-2023

  Redesigned 23 pages, with an aim to elevate donations, and recruiting volunteers for a Seattle youth shelter. Conducted qualitative and quantitative research by utilizing methods like card sorting and focus groups. Steered IA revamp and visual brand redesign through a high-fidelity prototype. Created a 50-component design system. Recognized by the communications team and CPO for fostering cross-functional collaboration.

• Graduate UX Analyst · Samsung Electronics01-01-2023 – 03-01-2023

  Conceptualized a usability study on the Galaxy Z Flip 4, resulting in the discovery of 3 key design suggestions. Streamlined seven in-depth user interviews that influenced 60% design improvements in the new Flip 5.

• UI Engineer · Oracle Health01-01-2021 – 08-01-2022

  Managed the design technology team for an enterprise web application used by 26,000 employees in the automation of cloud-based healthcare data pipelines. Scaled the 80+ component Ant Design system and enforced WCAG guideline checks, resulting in a 46% increase in Net Promoter Score (NPS). Utilized cutting-edge technologies such as ReactJS, Jest, and Selenium to develop a rigorously tested front-end app, leading to a 15% reduction in bug occurrences. Developed backend connectors and contributed to the implementation of key features using Java and Spring Boot.

Education

• University of WashingtonMaster's degree, Human Centered Design and Engineering
• SRM UniversityBachelor of Technology - BTech, Computer Science

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