Syahrul Hidayatullah

About

With a Bachelor's degree in Industrial Product Design from Institut Teknologi Sepuluh Nopember, I have cultivated a diverse career in design. As a Freelance Graphic & UI/UX Designer since 2020, I deliver creative solutions across various industries, focusing on user-centered design. My role at ONX Idea Studio as a 3D Product Designer involved producing 3D branding assets and managing design iterations. Previously, I led a research design project at ITS Surabaya, developing a therapy tool for post-stroke patients. My internship at PT Indonesia Bike Works allowed me to explore electric bike-sharing systems, while at Cassia Studio, I honed skills in interior and furniture design. My experience spans graphic design, user research, and 3D modeling, with a commitment to innovation and collaboration.

Experience

• Freelance Graphic & UIUX Designer · Freelance10-01-2020

  As a freelance designer, I provide creative and user-centered solutions across various platforms, blending graphic design with UX/UI principles to deliver functional and visually appealing products. Key responsibilities include: UI/UX Design, Graphic Design, User Research & Testing, Collaboration, and Agile Workflows. Projects span across diverse industries such as SMEs, logistics transportation, and lifestyle brands.

• 3D Product Designer · ONX Idea Studio12-01-2020 – 08-01-2024

  ONX Idea Studio is an innovative design studio that serves as a vibrant hub for collaboration among talented and forward-thinking designers with diverse multidisciplinary backgrounds. Responsibilities included performing in-depth research, communicating ideas, producing 3D branding assets, managing production vendors, and iterating designs based on feedback.

• Research Design Lead · Institut Teknologi Sepuluh Nopember Surabaya10-01-2019 – 12-01-2019

  Led an initiative project conducted by Sepuluh Nopember Institute of Technology (ITS) Surabaya to develop a specialized therapy tool for post-stroke patients in the form of a bicycle, called SeraITS. Responsibilities included driving the conceptualization of designs, ensuring ergonomic considerations, and collaborating with cross-functional teams.

• Internship Product Designer · PT Indonesia Bike Works05-01-2019 – 09-01-2019

  PT Indonesia Bike Works is a prominent local bicycle industry based in Gresik, East Java, renowned for its successful global product distribution. Responsibilities included conducting research for an electric bike-sharing system, constructing 3D designs, and developing the UI/UX for the bike-sharing app.

• Internship Product Designer · Cassia Studio06-01-2018 – 08-01-2018

  CASSIA Studio is a design firm specializing in product and interior design for commercial and residential spaces. Responsibilities included conducting site surveys, developing interior layouts, and creating 3D designs of furniture pieces.

Education

• Institut Teknologi Sepuluh Nopember (ITS)Bachelor's degree, Industrial Product Design

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