Aimee Ruddy

Aimee Ruddy

Product executive | Ex-Deel, Curve & Deliveroo | Built & scaled global SaaS & B2C platforms | Empowering teams to deliver product-market fit, growth & operational excellence

12 yrs experience · <10 hrs/week

About

With 15+ years of product leadership across high-growth SaaS and consumer platform businesses, I specialise in building and scaling global teams, defining product strategy, and executing end-to-end transformations that drive user value, revenue growth and operational maturity. At my core I believe that great products are more than feature lists — they’re the result of high-performing teams aligned around customer insight, business strategy and measurable metrics. I’ve led product organisations from startup through to scale-up; built self-service consumer and enterprise product models; and established metrics, processes and culture that support sustainable growth. Highlights include: • Built the HRIS product offering at ‎Deel from 0-1, scaled it globally across 110+ markets and grew product-led adoption quarter-on-quarter by 25%. • At ‎Curve I headed the European card-product vertical, launched a next-gen wallet architecture and enabled 200k+ new users in six months. • Successful hire-and-build of 30+ product, design and product-ops team members across 3 regions; established OKR frameworks, data-driven decision making and x-functional alignment. I’m now seeking my next challenge as a VP of Product or CPO at a mission-driven, scaling company where I can bring my product strategy + organisational leadership blend to help define the next chapter of growth. Preferably in a technology-oriented business (FinTech, SaaS, platform + network). Outside work you’ll find me in a Pilates class, socialising with friends, or traveling and exploring the world. I’m passionate about mentorship, high-trust culture and using tech for positive change.

Experience

  • Senior Product Director · Deel09-01-2022 – 10-01-2025

    As a Senior Product Director and Product Director at Deel, responsible for leading product strategy and development, ensuring alignment with business goals, and driving innovation.

  • Head of Product · Curve09-01-2019 – 05-01-2022

    As Head of Product and Senior Product Manager at Curve, led the product management team, developed product strategies, and oversaw the product lifecycle to enhance user experience and drive growth.

  • Senior Product Manager, Customer Experience · Deliveroo08-01-2017 – 08-01-2019

    Leading the product strategy and team for the consumer experience managing everything beyond the point of check-out for our consumers including the order tracking experience, self-help, contact channels and the agent experience.

Education

  • University of KentBachelor of Laws (LLB), English Law and French Law
  • Universite Pierre MendesDiplome de Droit Francais, French Law
  • Omagh Academy Grammar SchoolGCE A-Levels

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