aimee strickland

About

Proven leadership in strategic planning, project redesign, and fostering holistic approaches to customer journey mapping. Adept at overseeing end-to-end creative processes, ensuring cohesive and impactful narratives for content releases and product launches. Collaborative leader with a history of successful cross-functional partnerships and relationship cultivation with external partners, agencies, and influencers. Proficient in industry-standard design tools, adaptable to emerging trends and technologies.

Experience

• Independent Creative Consultant · Self-employed11-01-2008

  Managed multiple freelance projects simultaneously, adhering to deadlines. Provided timely updates to clients and incorporated feedback seamlessly. Leveraged a strong foundation in illustration to bring concepts to life. Developed visually appealing and unique illustrations for a variety of projects. Specialized in crafting custom watercolor paintings tailored to clients' needs. Created bespoke illustrations for events, invitations, and branding materials. Cultivated strong client relationships through effective communication.

• Creative Director / Freelance Art Director · Thrive Humancare / Dr. Jerome10-01-2019 – 09-01-2023

  Collaborated with CEO in strategic planning and developing future content. Spearheaded the oversight/implementation of project redesigns as needed. Facilitated collaborative dialogues from various team members, fostering a holistic approach to customer journey mapping and product development. Oversaw the end-to-end creative process, from ideation and script development to final production, ensuring a cohesive and impactful narrative for each release of new content and product launch. Cultivated relationships with external partners, including agencies, and influencers, to enhance the diversity and expertise within the creative team. Established and maintained a high standard of creative excellence. Directed creative team to ensure the successful execution of creative projects. Conceptualized and developed visual design concepts for brand identities and marketing collateral. Collaborated closely with clients, account managers, and creative teams to understand project goals and deliver exceptional results. Managed project timelines, budgets, and resources to ensure projects were completed on time and within budget. Provided art direction and constructive feedback to team members to enhance their skills and optimize creative output. Stayed updated with industry trends, emerging design technologies, and best practices to maintain a competitive edge. Oversaw the production process, including print and digital production, to maintain quality and consistency. Conducted design reviews and maintained quality control to ensure all work met or exceeded client expectations. Fostered a creative and collaborative work environment, inspiring team members to achieve their best work.

• Long Term Substitute Teacher · The Color Wheel09-01-2019 – 03-01-2020

  Served as a substitute teacher, likely contributing to classroom management and student engagement.

• Graphic Design Artist + Studio Manager · Betsywhite Stationery03-01-2011 – 02-01-2014

  Curated original content for the weekly blog series 'Flights of Fancy'. Assisted in the development and design of a new holiday stationery line. Prepared and sized product image files for seamless upload to the website. Demonstrated adaptability in handling diverse studio responsibilities.

Education

• Savannah College of Art and Design AtlantaBachelor of Arts - BA, Design and Visual Communications, General

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