Alyssa C.

About

I began as a Marketing Associate at Mira, where I managed social media and crafted SEO content, eventually advancing to Senior Marketing Associate. In this role, I significantly increased organic traffic and led a team in executing data-driven marketing strategies. As SEO Lead at K Health, I spearheaded SEO strategies to enhance organic traffic. My freelance work as a Search Engine Optimization Consultant further honed my skills in optimizing website visibility. Most recently, I was the SEO Marketing Manager at Nourish, where I developed and implemented strategies to boost search rankings and drive website traffic. My expertise lies in leveraging SEO to achieve substantial growth in online presence and engagement.

Experience

• Search Engine Optimization Consultant · Freelance02-01-2022

  As a Search Engine Optimization Consultant, likely responsible for analyzing, reviewing, and implementing changes to websites to optimize them for search engines, improving the site's visibility and ranking.

• SEO Marketing Manager · Nourish02-01-2023 – 10-01-2024

  As an SEO Marketing Manager, likely responsible for developing and executing SEO strategies to improve organic search rankings and drive traffic to the website.

• SEO Lead · K Health01-01-2022 – 02-01-2023

  As an SEO Lead, likely responsible for leading the SEO strategy, optimizing website content, and improving search engine rankings to increase organic traffic.

• Senior Marketing Associate & Content Writer · Mira06-01-2021 – 12-01-2021

  Developed and implemented the company's SEO content marketing strategy to increase website traffic and conversion organically. Wrote search engine optimized, research-based healthcare articles. Increased organic traffic from ~200 to 74,000 monthly unique visitors in a 3-month span. Managed marketing team, writers, social media accounts, and email marketing. Made data-driven decisions by analyzing metrics on Google Search Console and Google Analytics. Analyzed data to identify trends and adjust campaigns as necessary to produce the most optimal ROI.

• Marketing Associate · Mira10-01-2019 – 06-01-2021

  Managed the company's social media accounts and developed a social media calendar. Wrote search engine optimized content based on healthcare costs, access, and more. Worked closely with the CEO to develop content and marketing strategies.

Education

• City University of New York-College of Staten IslandBachelor of Science (BS), Marketing

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