Amanda Escaba
Web Developer & Designer | Northeastern University Grad
4 yrs experience · New York, NY · <10 hrs/week
About
Hi there! I'm Amanda, a web designer and developer who loves crafting modern user-centered experiences. My favorite thing that design and code have in common is the creative process. My passion is rooted in sharing and preserving culture, uplifting marginalized voices, and building community—especially through storytelling. I spend my time cooking and baking dishes from my favorite cuisines, ignoring my pile of unread books to buy new ones, singing both parts of the duet by myself, tinkering with my mechanical keyboard, making too many Spotify playlists, starting more video games than I tend to finish, and getting distracted by cute dogs in public.
Experience
- Mid-Level Web Developer & Designer · BBG&G Integrated Marketing11-01-2022
Design and build client websites from concept to launch, transforming wireframes into fully functional, responsive websites with modern UI/UX principles. Quickly learn and adapt to new web technologies and frameworks based on client needs, ensuring innovative and efficient solutions. Conduct monthly SEO audits, optimizing site performance and structure—contributing to an 841.5% increase in new website users, 103k+ new users, and 143k+ web sessions. Develop and maintain scalable, SEO-optimized websites using HTML, CSS, JavaScript, and WordPress. Collaborate with cross-functional teams to align design, development, and business objectives while maintaining clear documentation and workflows.
- Junior Web Developer & Designer · BBG&G Integrated Marketing02-01-2022 – 11-01-2022
Created comprehensive training manuals to document website functionality, CMS usage, and best practices for seamless client handoff. Led client training sessions, guiding stakeholders through website management, content updates, and troubleshooting to ensure long-term usability. Solely developed and launched new company intranet site with Microsoft SharePoint, improving document retrieval time, productivity, and communication. Implemented thorough documentation of technical & creative processes & brand guidelines, leading to enhanced project collaboration & streamlined workflows.
- OPMI Web Development Assistant Intern · Massachusetts Bay Transportation Authority2020 – 06-01-2020
Led the development and proposal for a city-wide, student-focused public transit marketing campaign to improve outreach and engagement. Redesigned and built the annual Tracker report website, ensuring a modern, user-friendly experience and alignment with brand guidelines. Developed an accompanying style guide, standardizing design elements for consistency across digital and print materials. Maintained project timelines by coordinating regular check-ins with team members, ensuring smooth collaboration and on-time delivery. Designed the cover and style guide for a published report, enhancing visual appeal and readability for the target audience.
- OPMI Web Development Assistant Co-op · MBTA2019 – 07-01-2019
Led design efforts and technical research for a new open data portal, enhancing data accessibility and usability. Developed and launched a web app using HTML, CSS, and JavaScript to streamline train passenger counting, improving efficiency and accuracy. Provided guidance and support to team members unfamiliar with technical and design-related processes, fostering skill development and collaboration. Performed debugging and ongoing maintenance of existing web tools, ensuring optimal functionality and user experience.
- Asian American Center Senior Intern/Social Media Manager · Northeastern University08-01-2018 – 12-01-2018
Upheld social media presence by designing newsletter template & promotional material. Fostered Asian American community by creating & hosting relevant programming. Increased Center's visibility & campus presence through promotion at university events. Mentored & supervised general interns by assigning tasks & leading training sessions.
Education
- Northeastern UniversityBachelor of Science - BS, Computer Science and Interaction Design
- Valley Central High SchoolHigh School Diploma, Math and Science Distinction, N/A
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