Amando D. Moreno

About

With a Bachelor's degree in Industrial Design from the University of Houston and a Software Engineering Immersive from General Assembly, I bring a unique blend of design and technical expertise. Currently, as a UX Designer at Bookworm Reads, I enhance user engagement by aligning design choices with user preferences and client objectives. My role as an Instructor Associate at General Assembly has honed my communication and leadership skills, successfully graduating over 130 students. Previous experience includes a UX Researcher role at CHAPTER ONE, where I conducted in-depth user research, and an Industrial Designer at HTX Made, where I managed projects from concept to completion. My technical skills span front-end and back-end development, with proficiency in HTML, CSS, JavaScript, and various databases.

Experience

• UX Designer · Bookworm Reads08-01-2023

  Strategized a plan around boosting user engagement by designing features that resonate with our community's motivations. This results in a more dynamic and vibrant platform, encouraging users to interact and share their love for books. Collaborated closely with the client to bridge the gap between research and her vision for the app. By aligning design choices with both user preferences and client objectives, I aim to create a harmonious and purpose-driven platform.

• Instructor Associate · General Assembly10-01-2021

  Led activities, discussions, and learning materials, successfully graduating 130+ students from the program, showcasing effective communication and educational leadership skills; currently holding a rating of 4.26/5 over six cohorts for Communication. Product-managed e-commerce teams, overseeing user research, visual design, and test iterations leading to 100% project completion; currently holding a rating of 4.23/5 over six cohorts for Industry Knowledge. Led and coordinated sessions for learning HTML, CSS, Chrome Inspector Tools, code editors, and folder organization while ensuring effective connections of coding skills, guidelines, and constraints to web and app design. Client screening and procurement of company projects with a quick turnaround, resulting in acquiring and retaining 4/4 clients within two weeks.

• Software Engineering Fellow · General Assembly11-01-2020 – 02-01-2021

  Front-end and back-end projects built using agile practices, considering developer and tech constraints, project organization, code structure, collaboration, and scope. I maximize user experience from the start through wireframes and sketching, intuitive navigation, responsive design, feature prioritization, and prototyping best practices. HTML5 basics, including common body element tags and metadata tags. CSS3 basics, including syntax, current trends, and best practices of selectors, properties, and values. Build HTML|CSS|JavaScript mockups utilizing properties of the DOM in Google Chrome. Use Chrome Dev tools to corroborate user-facing designs, including responsive design elements. Exchanging information using RESTful API best practices. Use MongoDB, mySQL, and Azure to manage the collection of data through user forms and inputs. Use common design approaches including mobile-first website design, responsive web design, and native apps.

• UX Researcher · CHAPTER ONE07-01-2023 – 08-01-2023

  Taking a research-driven approach that enables us to stand out in a competitive market. By tailoring the user experience to our community's preferences, we are building a unique and user-friendly platform that sets us apart. Conducted in-depth research, enabling me to delve into the nuances of our user community's motivations, behaviors, and preferences. By understanding their needs, I strive to ensure that our platform aligns seamlessly with their expectations.

• Industrial Designer · HTX Made06-01-2018 – 06-01-2020

  I delivered client projects on schedule by introducing innovative designs to unique tasks in an excited startup environment while adhering to the stakeholders' visual language and design standards. Improved company user interfaces and experience, resulting in upgraded B2B project documentation and widening the client base, involving stakeholders in the process. Managed projects from start to finish tuning the design process to best help users and stakeholders by researching, designing, scoping, and iterating on designs. Developed and assisted with product roadmaps generating improved daily workflows.

Education

• General AssemblySoftware Engineering Immersive
• University of HoustonBachelor's degree, Industrial Design

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