Ashanti Yow

About

Hi! Im Ashanti but everyone calls me Blue. :) I’m a highly adaptable and motivated social media professional with a passion for continuous learning and a drive for success. My skill set spans social media management, strategy creation, lead generation, and administrative support, giving me a comprehensive understanding of digital marketing and brand development. In my career so far, I’ve managed multiple social platforms, overseen creator partnerships, conducted in-depth keyword and hashtag research, and developed engaging content that resonates with audiences. I’m comfortable working across tools like Canva, CapCut, Loomly, and WordPress, and I also bring knowledge of JavaScript and HTML to support website and content development. As part of my experience, I led a team of social media interns, developed company websites, created email templates, and designed graphics to maintain a cohesive brand identity. I also have a background in HR functions, including talent acquisition, employee relations, and training. With strong interpersonal skills, creativity, and a deep understanding of social media trends and pop culture, I’m equipped to help brands expand their online presence and connect with their audiences authentically. If you’re looking for a versatile, results-driven professional to elevate your brand and grow your community, I’d love to connect and explore how we can work together.

Education

• Cedar Valley CollegeAssociates of Science, Science

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