Brenno Eudes

About

Over a decade of selling digital products as a marketer, I am now capable of creating new ones as a software developer! - Dynamic professional with 1 year as a front-end developer, and over 10 years of experience in the tech industry as a digital marketer; - A strategic thinker known for blending creativity with data-driven insights to create campaigns, and engaging the audience with user-friendly interfaces, reaching over 1.7 million people with diabetes; - Won an international award as the most innovative startup in the health industry.

Experience

• Frontend Developer & UX Leader · Portugal Tech Week10-01-2023

  - Orchestrated the development of 17 responsive web pages, boosting user subscriptions up to 18.203 total event participants through improved interactivity; - Implemented and updated JavaScript, HTML, CSS, ReactJS, and Tailwind CSS features; - Collaborated with the international UX/UI teams to implement user personas and journey maps, resulting in a more intuitive user-friendly interface, and bringing over 8.000 unique users monthly.

• Frontend Developer · Complear07-01-2023 – 10-01-2023

  - All development efforts contributed to preparing for a seed round investment of around 2M €; - Utilized JavaScript, HTML, CSS, ReactJS, and SCSS/Tailwind for front-end styling, achieving a consistent UI/UX visually appealing design; - Designed and implemented reusable ReactJS components, reducing development time and contributing to a more modular and scalable codebase; - Established relations between front-end and back-end, using ReactJS and NodeJS frameworks, as well as Mongo database, to ensure a seamless data flow.

• Head of Branding Marketing · WinSocial03-01-2018 – 10-01-2022

  WinSocial is a digital platform that provides access to life insurance for those denied by the traditional Insurance Industry (People with chronic disease, such as diabetes, obesity, hypertension, cancer history, or HIV). - Orchestrated a holistic marketing strategy that reached over 1.7 million unique users with chronic diseases over 12 months; - Optimized content and blog structure using SEO strategy have improved the total traffic from 4.779 to 74.076 on the blog in 6 months, maximizing online visibility and delivering tangible results; - Cultivated partnerships with over 40 diabetes digital influencers, leading to a 147% increase in the engagement rate on social media platforms; Spearheaded branding campaigns represented almost 27% of the annual life insurance sales; - Fostered clear communication with the Development and UX/UI teams, to implement user personas, journey maps, and landing pages.

• Co-Founder & Head of Marketing · Doutor Já12-01-2013 – 12-01-2017

  Doutor Já is a health tech in which not covered healthcare patients can see doctors' profiles with low prices of attendance, open appointments, and book online. - I created and scaled the business from zero to 92.000 patients, and almost 1.100 doctors subscripted to your platform. I managed Digital Marketing strategies such as social media (content and ads), e-mail marketing, search engine optimization (SEO) and paid media. All these efforts allowed bring nearly 40.000 visitors/month to the platform. - I built a partnership with the International Committee of the Red Cross (ICRC) through the social project 'Brasil Sem Alergia' (Brazil without allergy), in which people from poor regions of Rio de Janeiro City can do free allergy testing, helping more than 1.200 people per month. - On February 2016, I created the #medicoparaquemprecisa, an advertising campaign that donated 1000 free medical consults to not covered healthcare people, who were waiting for attendance in the Brazilian Public Health System (SUS).

Education

• Federal University of Rio de JaneiroCommunication Degree, Marketing and Advertising
• Universidad de SalamancaFacultad de Economia y Empresa

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