Cassidy Voorhees-Hiland

About

I’m a UI/UX designer who helps startups and small businesses turn complex ideas into clear, user-friendly digital experiences. I care deeply about thoughtful design, strong visual systems, and the small details that make a product feel intuitive and polished. Based in Saint Paul, MN, my work spans UI/UX design, responsive websites, and branding, and I enjoy being involved from early discovery and wireframes through final designs and handoff. I collaborate closely with founders, marketers, and developers, and I’m known for being organized, communicative, and easy to work with in fast-moving environments. I’m especially drawn to teams that value curiosity, collaboration, and continuous learning. I believe great design is informed by users and content, and I love solving problems in ways that feel both practical and creative. Currently open to freelance projects and full-time opportunities with teams building meaningful digital products. Voorhees-HilandDesign.com

Experience

• Freelance · Voorhees-Hiland Design02-01-2024 –

  I partner with startups and small businesses to design thoughtful, user-centered digital experiences that balance strategy, usability, and visual storytelling. My work spans UI/UX design, responsive website design, and branding, taking projects from early discovery and wireframes through polished, developer-ready designs. I collaborate closely with founders, marketers, and developers to translate ideas into clear, intuitive interfaces across web, email, and social platforms. Known for strong attention to detail and clear communication, I enjoy working in fast-moving environments where flexibility, problem-solving, and collaboration matter. What I typically work on: UI/UX design for responsive websites and web apps Wireframes, high-fidelity designs, and design systems Branding and visual identity for digital products Website builds and CMS implementation (WordPress, Framer) Cross-functional collaboration with developers and stakeholders

• Talent Acquisition Specialist · Boyum Barenscheer11-01-2022 – 03-01-2023

  - Collaborated with stakeholders to discern departmental needs, craft job descriptions, and prioritize requirements. - Conducted comprehensive candidate interviews to evaluate their suitability for the company. - Represented the company at career fairs and networking events, actively promoting opportunities and engaging with potential candidates. - Implemented targeted recruitment strategies, bringing in highly qualified applicants and focusing efforts on key candidate pools.

• Recruiting Manager · JP Staffing LLC04-01-2022 – 09-01-2022

  - Managed diverse job postings for various clients, tailoring recruitment processes to individual stakeholder needs. - Developed a deep understanding of stakeholders' values, guiding applicant sourcing and interviews based on aligned priorities. - Negotiated employment contracts, ensuring agreements suited both stakeholders and applicants. - Successfully placed applicants with companies, prioritizing compatibility of needs and goals for mutually beneficial outcomes.

• Member Services and Event Management · Minneapolis Singles03-01-2021 – 04-01-2022

  - Facilitated romantic connections by providing individualized assistance and creating organic opportunities for couples to connect in various settings. - Conducted comprehensive interviews with clients, building strong connections to develop a deep understanding of their unique needs and preferences for an ideal romantic partner. - Utilized keen insights and interpersonal skills to connect clients whose preferences aligned, resulting in successful and meaningful relationships. - Designed and executed events that fostered romantic connections, ensuring each experience was tailored to meet the specific preferences of the participants. - Established a reputation for creating personalized matchmaking solutions, contributing to increased client satisfaction and positive feedback.

Education

• CareerFoundryCertificate, UX Design
• Bethany Global UniversityIntercultural Studies, Intercultural Studies

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