Caterina F.

About

With a Master of Arts in Political Science and Business/Corporate Communication and a Bachelor of Arts in Communication and Media Studies from the University of Turin, I have built a robust career as a UX/UI Designer. Currently at LaterPay, I specialize in creating moodboards, wireframes, interactive prototypes, and user personas. My previous roles include UX/UI Designer positions at Pocketweb Ltd, Get Physical Music GmbH, and Quandoo GmbH, where I executed visual design stages, managed CMS research, SEO, and content administration, and collaborated closely with product managers and IT teams. Additionally, I served as an Assistant Project Manager at eKomi, focusing on customer feedback management, technical support, and marketing. My diverse experience spans across web, mobile, and print mediums, ensuring a comprehensive approach to user experience and interface design.

Experience

• UX/UI Designer · LaterPay04-01-2018

  UX/UI Designer with a lot of passion for humans, robots and their complicated relationships. Currently working at LaterPay with moodboards, wireframes, interactive prototypes and user personas.

• UX / UI Designer · Pocketweb Ltd05-01-2016 – 03-01-2018

  Executing all visual design stages from concept to continuous alignment with all involved parties, to effectively communicate interaction and design ideas.

• UX / UI Designer · Get Physical Music GmbH03-01-2013 – 02-01-2018

  In 2005, influential British dance magazine DJ Mag voted Get Physical 'Label of the Year' and, more recently, US mouthpiece for electronic music, XLR8R, devoted a front page story to the label. Getphysicalmusic.com connects News, Member Music Store and Artists' Booking area: an attractive access point to dive into the Label's universe. CMS Research - comparing different platforms to find a flexible and reliable solution which meets Product Managers requirements. SEO and Content Administration - migrating all contents from the previous website, setting up the navigation structure, optimizing the products details for search engines standards. Web design - adapting the Shopify template to guidelines given by the Graphic Team, integrating all labels socials to guide the fans in the new navigation experience. Technical Support - editing and update contents for temporary campaigns, supporting Product Managers with order issues, responding to Customers enquiries.

• UX / UI Designer · Quandoo GmbH01-01-2014 – 04-01-2016

  Working closely with Product Managers and ITs to finalize Portal/Mobile projects; Design interactions across multiple mediums: print, web, mobile and email; Rapid prototyping and delivering pixel perfect Photoshop Designs; Creating site-wide styleguides for Android/IOS/PHP Departments; Providing eye catching banners, landing pages, editorial ads, illustrations.

• Assistant Project Manager · eKomi - The Feedback Company01-01-2013 – 08-01-2013

  eKomi runs an intelligent customer feedback service collecting, managing and publishing customer's feedback. Being a Certified Google Partner with more than 13,000 business clients worldwide, it helps clients to: Increase traffic to their website, Build their reputation online, Decrease returns, Give customers the chance to say what they think about items and services purchased online. Personal Roles: Debt Manager - Italy, Technical Support - troubleshooting, implementing eKomi in a variety of shopsystems, Marketing Team - customizing eKomi widgets and designing promotional contents, Customer Feedback Manager - supporting end customers by telephone, email, livechat as well as supervising arbitration processes.

Education

• Università degli Studi di Torino / University of TurinMaster of Arts (M.A.), Political Science, Business/Corporate Communication
• Università degli Studi di TorinoBachelor of Arts (B.A.) Hons, Communication and Media Studies

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