Chelsay B

About

I am a copywriter with a passion for creating engaging content that drives results. With a background in digital marketing and a talent for storytelling, I help brands across various industries achieve their marketing goals. Is your business ready to become a brand that is loved by Gen Z? As a Gen Zer, I see how quickly trends come and go. What truly resonates with us are stories that make sense, but be careful. If the stories don’t make sense, we’ll find the receipts in less than a business day and share them with our friends, family, and TikTok. Our influence doesn't stop with our friends – it reaches our families too. If you win over a Gen Zer, you've likely won over their besties, aunties, and moms as well.

Experience

• Marketing Automation Consultant · Capgemini09-01-2022 – 12-01-2023

  I made sure that the right promotional and transactional emails were send to the right people by automating customer journeys and email flows. Other tasks: - A/B Testing - Copywriting - Creation of customer journeys - Creation of landing pages - Creation of personalised fields in emails

• Freelancer · Self-employed01-01-2024

  Email marketing for Jewelry E-commerce brand Creating UGC content for brands Content writing

Education

• University of AmsterdamBachelor's Degree, Human Resource Management
• Pompeu Fabra UniversityMaster's Degree, Marketing Management

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