Chidiebere Ejiofor
Content and Marketing Manager | Expert in Growing Online Presence
8 yrs experience · Lagos, Nigeria · <10 hrs/week
About
I’m a marketer with a passion for creating engaging content that drives real results. With experience in brand strategy and content development, I’ve helped companies improve project efficiency by 10% and boost conversion rates by 14%. My background spans industries from haircare to corporate consulting, and I thrive on crafting impactful campaigns. Outside of work, my adventurous spirit fuels my creativity and fresh approach to every project.
Skills
Experience
- Content and Marketing Manager · Delpaisbae08-01-2023
- Designed and formatted an ebook for a haircare content creator and stylist, including the cover page, and executed a successful launch campaign, resulting in over 300 sales. - Started and managed a newsletter, growing the subscriber list to over 900 and setting up an automated email sequence with a lead magnet (free ebook) to further engage subscribers. - Oversaw and optimized Instagram content, contributing to a significant follower increase from 25k+ to 40k+, and ensuring alignment with brand messaging and marketing goals. - Developing and implementing an SEO strategy for the creators website blog, utilizing Google Keyword Planner to identify long-tail and relevant keywords to enhance organic search visibility.
- Brand and Content Specialist · Velvet Design & Events01-01-2022 – 07-01-2023
- Spearheaded the concept development and execution of a new marketing campaign for clients - Managed design projects ensuring strict adherence to client brand guidelines and timelines, resulting in a 10% boost in overall project efficiency - Created compelling creative graphics, branding & sponsorship material for a diverse range of experiential client projects
- Brand Marketing and Communications Strategist · Elvaridah12-01-2019 – 10-01-2021
- Effected brand designs and content strategy that harmonised with company goals and audience preferences, resulting in a 20% growth - Drove captivating web content and orchestrated effective campaigns across YouTube, LinkedIn, Instagram, and Facebook, enhancing the global digital footprint - Developed innovative marketing designs, online campaigns and content ideas, improving conversion rate by 14% - Rebranded company brand identity and upgraded company website increasing online traffic rate and functions by 5% over the previous website
- Multimedia Graphic Designer | Creative Strategy, Art Direction, Adobe Premiere Pro · David's Christian Centre05-01-2018 – 08-01-2019
Prepared conceptual layouts and creative direction for motion graphic projects and assisted in the creation of 5-10 storyboards weekly - Reviewed company website and recommended changes which resulted in a boost in overall site traffic by 7% - Developed web content for personalised and targeted experiences on the website
- Brand Identity and Graphic Designer | Logo Design, Branding & Identity, Visual Communication · Hazelmilo07-01-2015 – 02-01-2018
Managed the end-to-end of client briefs, consisting of design conceptualisation, brand identity creation, design of corporate portfolio, content marketing, design and management of websites, and technical support to 20+ Businesses/Companies. - Teamed up with other designers and printers to ensure the delivery of print deliverables for 19 different projects - Ensured alignment of produced content with client brand guidelines through quality assurance; reduced brand inconsistency issues by 40% and improved client satisfaction scores by 15%
Education
- Michael Okpara' University of Agriculture UmudikeBachelor of Engineering - BE, Computer Engineering
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