Eduardo Neves

About

I’m a Senior Product Designer specializing in B2B SaaS and AI-assisted enterprise products. I design system-level experiences for complex, data-intensive workflows. Working end-to-end from problem framing and architecture to interaction design, validation, and delivery. My focus is on clarity, trust, and decision quality in products used by executive and operational teams. Currently at Entromy, I design AI-assisted platforms supporting global enterprise and private equity use cases, including multilingual surveys, analytics dashboards, and decision-support tools. My experience spans no-code platforms, accelerator and mentorship systems, and enterprise analytics products. I’ve worked with distributed teams across the US and Europe, often operating as a senior IC in lean or scaling environments. I’m particularly interested in roles where design is expected to shape systems, workflows, and product direction - not just interfaces. Core areas: B2B SaaS · Enterprise UX · AI-assisted workflows · System design · Data-intensive products · Cross-functional collaboration. Additionally, I mentor early-stage AI startups at LabLab.ai and contribute as a freelance designer across US & BR markets.

Experience

• Mentor · LabLab.ai09-01-2024 – 05-01-2025

  Mentoring early-stage AI startups in the USA and Europe on product strategy, UX design, and prototyping, helping teams align design goals with user needs and business outcomes.

• Product Designer · Entromy01-01-2023 –

  Identified low homepage engagement and redesigned the layout and navigation, increasing views and engagement time; designed multilingual AI-driven survey translations for Fortune 500 clients; built data-heavy dashboards for strategic decision-making.

• Senior Product Designer Consultant · Inovenow08-01-2022 –

  Designed and optimized accelerator program workflows using modular UX architecture, scaled operations, improved contractor/manager experiences, and boosted lead generation with onboarding and feature previews.

• Product Design Consultant · Inovenow10-01-2022 –

  Designed and optimized accelerator program workflows using modular UX architecture, scaled operations, improved contractor/manager experiences, and boosted lead generation with onboarding and feature previews.

• Product Designer · Retail Ecommerce Ventures01-01-2022 – 01-01-2023

  Led end-to-end UX design for onboarding, store themes, contracts, checkout and Brahms Pay; launched no-code templates; optimized checkout UX and integration to reduce abandonment.

• Product Designer / UX Designer · Eduardo Neves02-01-2018 – 09-01-2022

  Worked with startups, small businesses, and agencies on mobile apps and websites; projects included product design, UX, service design, consultancy, and workshops.

• Freelancer - Individual Contributor · Self employed, US & Brazil02-01-2018 – 09-01-2022

  E-commerce stores design, landing pages for educational products, pet care apps, and small business design engagements.

• Founding Partner / Product Designer · Waycollab06-01-2018 – 05-01-2020

  Co-founded an innovation consultancy; led product development, branding, and training in Design Thinking and UX.

• Professor · Estácio07-01-2019 – 12-01-2021

  Graphic Design Professor; disciplines included Visual Identity Project, Editorial Design, Desktop Publishing.

• Professor · Pronatec05-01-2019 – 07-01-2019

  Professor of Innovation and Creativity in Marketing Technician course; delivered short courses.

• Founding Partner / Designer · Sabiá - Branding, Design, Innovation05-01-2015 – 06-01-2018

  Co-founded branding and product design studio; served multiple clients with branding and product design services.

Education

• Universidade Federal de Campina GrandeMaster's degree, Industrial and Product Design
• EstácioMaster of Business Administration - MBA, Marketing
• Universidade Federal da ParaíbaBachelor's degree, Industrial and Product Design

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