Elizabeth Landreth

About

Creative thinker with a proven track record of delivering effective, user-centered experiences across brand, digital, and print. I am passionate about creative strategy, client management, and leading creative teams to success. Extensive experience in design and creative direction across various industries including wellness, advertising, hospitality, and technology.

Experience

• Senior Art Director · Restore Hyper Wellness2023-05-01 –
• Designer & Creative Director · Freelance2016-05-01 –

  Website Design, Logos, Branding Systems, Brochures, Promotional Items, Motion Graphics, Digital Advertising, and Video Editing.

• Creative Director · Kaizen Ad2021-06-01 – 2022-12-01

  • Developed industry-leading digital storytelling ideas and concepts that met clients' marketing objectives, value, timeline, and budget. • Project Managed creative production projects from concept to completion. • Responsible for conducting creative research, evolving creative content, and writing briefs. • Provided clear direction to the creative team to ensure successful execution of projects. • Strategized and presented new creative ideas to customers by aligning their past learnings, campaign performance, and ensured it matched their brand strategy and voice. • Participated in ideation for new business pitches and presentations.

• Senior Designer · GALE Partners2019-05-01 – 2021-06-01

  • Managed client relationships, timelines, and reviewed all deliverables to ensure creative met brand standards and client goals. • Researched market trends and competitors to strategize new concepts for results-oriented advertising campaigns. • Produced weekly statics, videos, and animations targeted at specific audiences on Facebook, Pinterest, Google, Twitter, LinkedIn, and TikTok. • Planned and executed video shoots to meet clients' creative needs. • Clients served: HardRock hotels, Pella Windows, Chipotle, Abbott, CBR

• Digital Designer · GALE Partners2017-07-01 – 2019-05-01

  • Collaborated with the creative team to concept cohesive, results-oriented advertising campaigns for specific audiences on Facebook, Pinterest, Google, Twitter, LinkedIn, and more. • Created weekly video advertisements and animations for e-commerce, fitness, and gaming clients.

• Senior Marketing Designer · Sprinklr2014-03-01 – 2017-05-01

  • Designed marketing materials for print and web such as product sheets, white papers, infographics, newsletters, and social media content. • Edited film and created animations for client testimonial, promotional, and training videos. • Conceptualized and prepared digital and print assets for marketing campaigns including announcements, email blasts, and product launches.

• Graphic Designer · Sprinklr2013-09-01 – 2014-03-01

  Originally Dachis Group - acquired by Sprinklr in 2014 Designed weekly visual content for various clients' social media channels. Created infographics, animations, newsletters, and presentations for social strategy work. Developed shareable infographics for marketing team, and assisted with design for website relaunch.

• Creative Services Specialist · Cenpatico2011-10-01 – 2013-09-01

  • Responsible for the design, direction, and re-branding of all creative projects. • Conceptualized and executed web design, social media management, promotional and online advertising campaigns, newsletters, brochures, motion graphics, illustration, and art direction for photo shoots. • Creator of all internal and external communications for member, provider and corporate materials in 17 different markets.

• Creative Intern · Burgopak2010-08-01 – 2010-11-01

  Designed packaging artwork for various clients such as Nike, Sony, Motorola, and Bloomingdales. Attended design team meetings, and assisted in designing investor reviews, web advertisements, email marketing, and website.

• Creative Intern · NBC ArtWorks2009-05-01 – 2009-08-01

  Developed and designed print, animations, and TV graphics.

Education

• Texas Christian UniversityBFA, Graphic Design

Similar talent on Pangea

Marcelo M.Creative Director | Strategist | Designer - Turning Brands into Stories People LoveNew York, NYJohn M.Creative Director | Building the Future of Brand, Creative, & Product.San Mateo, CAYaga K.Creative Director | Global Brand, Digital & Product Leadership (17+ Years)Toronto, ONNicole C.Creative Director | Brand Designer | Versatile Creative | Brand Visionary | Designing for Positive ImpactChicago, IL