Elody S.

About

With over 17 years of experience in strategic communication, digital transformation, and web development, I have navigated and anticipated major shifts in digital ecosystems, technologies, and modern growth models. Founder & Fractional CEO of Parachute, Montreal’s first 360 Web-Tech agency, I partner with organizations as a strategic advisor to help structure their positioning, accelerate growth, and lead transformation in an ever-evolving environment. Parachute was built on a simple conviction: performance only matters when it is aligned, and innovation only creates impact when it serves both organizations and the people behind them. My role is to support executives and their teams in clarifying their vision, structuring their digital ecosystem, and strategically integrating technologies — including artificial intelligence and automation — to build strong, scalable, and sustainable business models. I act as a growth catalyst by aligning strategy, communication, technology, and innovation, enabling companies to make informed decisions, strengthen their positioning, and achieve their objectives with clarity and efficiency. Each engagement is approached with a holistic perspective, where strategy drives execution and every action contributes to building a structured, high-performing, and resilient system. My approach is grounded in three core pillars: strategic clarity, measurable performance, and responsible innovation. I collaborate with ambitious organizations looking to reach their next stage — modernizing their structure and building smarter, more controlled, and future-oriented growth.

Experience

• Founder, Fractional CEO & Strategic Consultant · Parachute08-01-2023

  As the Founder, Fractional CEO & Strategic Consultant, responsible for leading strategic initiatives, providing executive leadership, and consulting on business growth strategies.

• Directrice des communications · Fortier D'Amour Goyette07-01-2022 – 02-01-2023

  As Directrice des communications, responsible for overseeing communication strategies and enhancing the company's public image.

• Coordinator Project Manager & Communication · Regroupement des CÉGEPS de Montréal11-01-2021 – 06-01-2022

  Mise en marché d'une formation pour adulte avec le Regroupement des cégeps et Emploi Québec.

• Project Coordinator and Communication · Self-employed01-01-2021 – 02-01-2022

  Collaborations avec des organismes et entreprises spécialisés dans les domaines de l’enseignement et du droit. Propose des solutions sur mesure pour aider les entreprises à renforcer leur stratégie de communication, augmenter leur visibilité et accroître leur rayonnement.

Education

• UQAM | Université du Québec à Montréalbachelor's degree, digital and media arts
• ESAAix - École supérieure d'art d'Aix-en-ProvenceMaster's degree, plastic Expression, real time option - media
• Cegefos Numérique AcadémieTraining, Public relations, advertising and applied communication
• ESAAix - École supérieure d'art d'Aix-en-ProvenceLicense, Art
• GRETA OccitanieBaccalaureate, Publicity and communication
• GRETA Occitaniesenior technician certificate, Publicity and media

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