Farah Khan

About

With a diverse educational background in Fine Arts, Chemistry, UX Design, and Allied Health, I have cultivated a multifaceted career in design and user experience. As the UX/UI Design Lead at Hack for LA, I specialize in creating intuitive, responsive designs across various platforms, focusing on user-centered design and WCAG compliance. My role involves collaborating with product and development teams to enhance user experience through data visualization and effective CTAs. Previously, as a freelance Graphic Designer, I crafted impactful visual assets and social media strategies, boosting brand recognition and engagement. My tenure as Creative Director and Digital Media Manager at MJI honed my skills in visual design and digital media management, enhancing brand visibility and audience engagement. With a strong foundation in both creative and technical domains, I am dedicated to delivering innovative design solutions that resonate with users and drive business success.

Experience

• UX/UI Design Lead · Hack for LA01-01-2021

  Collaborated with product management and development teams to design a workflow management tool, ensuring seamless integration and functionality for three key users. Prioritized data visualization and necessary CTAs to ensure ease of use for respective users. Contributed to the evolution of a WCAG-compliant design system. Currently working to create responsive and scalable design across desktop, mobile and tablet devices. Designed the UI architecture, interface, and interaction flow for new web applications, focusing on user experience and intuitive design. Developed conceptual sketches, diagrams, wireframes, high-fidelity mockups, and interactive prototypes to effectively communicate dashboard design ideas. Presented concepts and completed work to UX, product, and development teams, facilitating reviews and feedback to refine designs. Contributed to the product and design teams knowledge by sharing expertise in user-centered design and research activities and methods.

• Graphic Designer · Freelance06-01-2010

  Produced impactful visual assets, including logos, corporate identities, and marketing collateral such as brochures, book covers, event programs, postcards, posters, and flyers, resulting in increased brand recognition and customer engagement. Demonstrated expertise in e-commerce and consumer-facing digital advertising design, bringing a strong understanding of layout, typography, and visual hierarchy to every project. Conceptualized and executed captivating wedding invitations, tailored to reflect each couple's unique vision, leading to heightened client satisfaction and positive word-of-mouth referrals. Orchestrated social media content strategies for small businesses, driving significant growth in online presence and follower engagement across platforms such as Instagram and Pinterest. Utilized data-driven research methodologies to inform content creation, resulting in a measurable uptick in user interaction and conversion rates.

• Creative Director and Digital Media Manager · MJI11-01-2008 – 01-01-2011

  Spearheaded the visual design and production of marketing and distribution materials, resulting in enhanced brand visibility and increased audience engagement through postcards, informational brochures, and event flyers across digital and print media channels. Led the front-end development and ongoing maintenance of MJI's official organization website on the WordPress platform (MuslimsForJustice.org), contributing to a user-friendly online presence that effectively communicates the organization's mission and initiatives. Managed PHP mailing list, ensuring seamless communication with stakeholders and subscribers, resulting in improved outreach and engagement metrics.

Education

• Brooklyn CollegeBachelor of Arts - BA, Fine Arts
• Brooklyn CollegeBachelor of Arts - BA, Chemistry
• Kingsborough Community CollegeCertification, UX Design
• Nassau Community CollegeNon-Degree, Allied Health and Medical Assisting Services

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