firpal jawanda

firpal jawanda

Illustrator & Visual Branding Designer | Editorial Illustration, Campaigns & Art Direction

5 yrs experience · London, UK · <10 hrs/week

About

Award-winning illustrator and digital designer specializing in editorial illustration, graphic campaigns, and visual branding for leading companies, artists, and cultural institutions. Leads and collaborates on visual identities and art direction across web, social, motion, print, merchandise, live visuals, and event/set design; notable work includes city-wide campaign design for China’s National Illustration Fair (GAF) and print/branding work for Skims’ firpal x skims collections.

Skills

Adobe Creative SuiteArt DirectionBlenderBrand IdentityCSSCampaignFigmaIllustrationJavaScriptJavascriptMotion DesignPremiere ProPrint DesignPrint designTypography

Experience

  • Head designer & illustration lead · GAF (China’s National Illustration Fair)2024 – 2026

    Created an illustration lead visual identity, original artworks and branding for China’s National Illustration Fair (GAF), launching a city-wide campaign across Shanghai. Design across web, social media, motion/animation, merchandise, ticketing, live visuals, expo sets, billboards, email, and print. Collaborated with and lead both Chinese and international teams and Clients.

  • Set Studios Illustrator and Graphic Designer · Set Studios2024 – 2025

    Created an ongoing social media and poster campaign for Open Studios events accross 7 different locations over a two month period. Created maps, guides, schedules for social, newseltters and poster campaigns with a cohesive visual identity and redesign of the SET branding.

  • 3hd:2025 festival Head Designer: Illustration lead · 3hd2025

    Led the design and art direction of a 5 day music and arts festival in Berlin. Created a visual design language, artworks, branding and marketing that spanned all web, socials, print, merchandise, live visuals, graphics, motion design and set design across 5 venues, working on 30 plus performances.

  • Illustrator · Fort Print Studio2024 – 2025

    Communicating with multiple organisations and charities. Running riso print, print studio, stock, orders and commercial print jobs. Designed fundraising calender for mutliple LGBTQ+ charities. Tasked with focusing on Queer fundrasing groups, creating fundraising prints and merchandise.

  • Illustrator & Print Designer · Skims2021 – 2024

    I collaborated on multiple international projects including designing Skims first ever print collection under the ‘firpal x skims’ line that features my independent artworks. I went on to design 5 more collections, resulting in annual collections sold internationally.

  • Illustrator · Independent / Freelance2020

    Award-winning illustrator and digital designer specializing in editorial illustration, graphic campaigns, and visual branding for leading companies, artists and cultural institutions. Led and collaborated on international editorial, campaign, and brand identity work spanning web, social, motion/animation, print, merchandise, live visuals, ticketing, expo sets, billboards, email, and other brand touchpoints. Worked with teams and clients across Chinese and international contexts. Brand Identity, Art Direction, Illustration, Typography, Motion Design, Editorial, Campaign, UX/UI, Client relations, Adobe Creative Suite, Figma, Premiere Pro, Blender, CSS, Javascript.

  • Illustrator · Bloomberg12-01-2025

    Editorial illustrator for Bloomberg Uk/US and Bloomberg Businessweek

Education

  • Central Saint MartinsBA Fashion Design, BA Fashion Design, Womenswear

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