Fiza Naseem

About

Hey there! I’m Fiza, an Email Marketing Specialist with a knack for turning subscribers into super fans. With over 4 years under my belt, I’ve helped both B2B and direct-to-consumer brands juice up their email campaigns to boost engagement and conversions. I love diving deep into email tools and strategies to pull out data-driven results that make a real difference. My favorite thing about working on emails is planning customer journeys to make sure that your prospects sign up to your list, become your fans, and invest their time and money in you. The planning is just so fun. However, I enjoy the other parts almost equally. Wanna work together? Let’s talk!👋

Experience

• Email Marketing Specialist · The Inbox Club04-01-2023

  Email Marketing Strategy & Execution: Create and manage end-to-end email campaigns, including segmentation, automation, and personalization to enhance user journeys. Platform Proficiency: Deep experience with Mailchimp, Hubspot, Sendgrid, Klaviyo, and more; familiar with HTML and CSS for email design. Data Analysis & Reporting: Use analytics tools to track, report, and optimize campaign performance for agency clients. Client Engagement & Technical Communication: Collaborate with clients and internal teams to refine marketing strategies and resolve technical challenges.

• Founder & Email Marketing Expert · Horcrux Copy2020

  I work with clients from all around the world as an independent contractor.

• Email Marketing Manager · Canvas Gelato04-01-2023

  Responsible for all Email Marketing activities. Helped the brand increase their Email Revenue from 5% to 40%+.

• Email Marketing Manager · Oatful05-01-2024

  Responsible for all Email Marketing activities.

• Marketing Manager · Common Area Credit10-01-2023

  Oversee all marketing activities, specializing in CRM, lead generation, and email marketing, enhancing overall brand presence and sales.

• Email Marketing Expert · Loanspark01-01-2023 – 02-01-2024

  Responsible for: - Email Outreach planning, Writing & Execution - Writing, designing and distribution of the monthly newsletter - Writing LinkedIn Newsletter - Email Design - Email Automation - A/B Testing - List Management - Performance Analysis & ReportingI was responsible for: - Email Outreach planning, Writing & execution - Writing, designing, and distribution of the monthly newsletter - Writing the LinkedIn Newsletter - Email Design - Email Automation - A/B Testing - List Management - Performance Analysis & Reporting

Education

• LCWUBachelor's Degree, Psychology
• Copy SchoolBootcamp, Conversion Copywriting
• E-Commerce Email Bootcamp with Samar OwaisBootcamp, Email Strategy & Copywriting

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