Gurpreet Kalra

About

I'm a UX enthusiast who can't help but notice when something feels off—and more importantly, I love figuring out how to fix it. Whether it's a confusing button flow or a missed micro-interaction, I see every friction point as an opportunity to make things smoother, smarter, and more human. With a background in agile product development and a Certified ScrumMaster credential, I thrive in fast-moving environments where iteration is the norm and user empathy lead the way. I’ve built tone-checking tools with AI, explored vibe coding, and shared my learnings openly—because I believe design is better when it's collaborative and transparent. If you're a startup founder, hiring manager, or team looking to build products users actually love—not just tolerate—let’s connect. I'm actively exploring UX roles where I can bring clarity to chaos and insight to iteration.

Experience

• UX Lead and Experience Reviewer (Pro bono) · AI Community Learning Program, powered by Microsoft Teams2025-05-01 –

  Directed the end-to-end user experience, focusing on intuitive flows and interface consistency. Reviewed and refined multiple app modules to ensure clarity, accessibility, and UX best practices. Created actionable UX audits and feedback that improved navigation, layout, and user task completion rates. Developed and maintained UX guidelines to promote a cohesive design system across the app. Collaborated with cross-functional teams to align design recommendations with product and engineering roadmaps. Defined the app’s visual brand identity—including logo direction, color palette, typography, and tone of voice. Contributed to design sprints and async reviews, helping maintain momentum and cross-team alignment. Championed a user-first mindset through inclusive and human-centered design choices.

• AI Product Generalist (Volunteer) · AI Community Learning Program, powered by Microsoft Teams2025-03-01 –

  Built and deployed web applications through vibe coding using Lovable AI, ChatGPT, GitHub, Together.ai and Render. Led interactive workshops to teach vibe coding techniques and best practices. Developed accessible tutorials to empower learners with practical, hands-on skills. Designed impactful visuals and animations leveraging ChatGPT, LTX Studio, and Canva. Conducted in-depth research utilizing AI-driven tools like Perplexity. Crafted engaging social media content with Gamma.

• UX Consultant (Volunteer) · Headline2024-03-01 –

  Conducted hands-on UX/UI research, providing detailed feedback notes on product visuals and functionality. Collaborated directly with startup founders to present testing insights and recommendations for product improvements.

• Volunteer · Margaret Mead School2022-09-01 – 2024-06-01
• Business Owner · Tintedfacets LLC2022-05-01 – 2023-11-01

  Managed business social media, ran campaigns, and ads to increase brand visibility and engagement. Oversaw client relationships from project initiation to completion, ensuring clear communication and satisfaction. Produced customized portrait, product, and nature photos using Adobe Suite for editing purposes.

• Full-time parenting · Career Break2019-01-01 – 2022-04-01
• Technology Specialist · The Pacific Financial Group, Inc.2018-06-01 – 2018-12-01

  Configured Salesforce for the organization according to changing needs to improve usability of the software and efficiency of the users. Generated various reports via Salesforce and MS Excel. Resolved daily technology issues within the company. Responsible for procuring hardware and software resources. Suggested better processes, cross trainings to be put in place for the organization. Administered various software and management systems like Salesforce and Laserfiche.

• Client Services Associate · The Pacific Financial Group, Inc.2018-01-01 – 2018-06-01

  Communicated directly with clients to complete hundreds of time-sensitive transactions, ensuring accuracy and efficiency. Managed confidential CRM records and financial transaction data, maintaining data integrity and security. Coordinated meetings with external institutions to resolve issues, documenting action items for follow-up.

• Full-time parenting · Career Break2008-01-01 – 2017-12-01
• Test Lead · Proteans Software Solutions2006-08-01 – 2008-01-01

  Managed a team of 3 testers for testing a desktop and web application and their reporting. Created an automation framework using Ruby for testing web applications. Onboarded new team members and was also part of the interview panel for recruitment. Designed and developed performance, load, security, functional, regression, system, localization and globalization test approaches and test cases. Led an effort to drive the organization’s Six Sigma certification by creating documents in compliance with standards for audits.

• Software Tester, Proteans Software Solutions · C3602004-06-01 – 2006-07-01

  Documented multiple training documents and guides involving text and videos. Experienced in creating test strategies and plans. Created plans and test cases for an offshore client as part of testing and releasing products built on Microsoft CRM. Communicated with offshore teams and ensured the product meets expectations. Created test environments on Windows machines with Microsoft CRM and SQL server. Spearheaded an effort to create best practices, processes and documentation for new testers. These became the company standards for onboarding any new testers on the team. Created installation and user guides as part of installation packages for multiple products.

• Bachelor of Engineering, Computers · Army Institute of Technology, Pune1998-01-01 – 2002-01-01

Education

• Savitribai Phule Pune UniversityBE Comp, Computers
• Army Institute of Technology, PuneBachelor of Engineering, Computers
• Kendriya Vidyalaya

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