Hannah Girton

About

Hannah Girton is a Marketing Specialist with Elevate Creative Co, a company that provides high-quality services to small and mid-sized businesses. She has a Master's degree in Criminal Justice from Southern New Hampshire University and a Bachelor's degree in Communications from The Ohio State University. With over eight years of experience in marketing and social media management, Hannah has developed and executed successful campaigns that increased brand awareness, engagement, and revenue. She has also conducted market research, analyzed data, and created marketing materials using various tools and platforms. She is passionate about combining her marketing skills and knowledge to help businesses and communities achieve their goals.

Experience

• Marketing Specialist · Elevate Creative Co04-01-2024

  As a Marketing Specialist, likely responsible for developing and implementing marketing strategies, managing campaigns, and analyzing performance metrics to drive brand growth.

• Marketing Coordinator · Lifetime Quality07-01-2023 – 04-01-2024

  Developed and executed marketing campaigns, including email, social media and advertising. Assisted with creation of marketing materials, such as flyers, brochures, and presentations. Conducted market research to identify trends, competitor activities and opportunities for growth. Analyzed marketing data to measure campaign performance and identify areas for improvement. Developed and executed successful digital marketing campaigns across various platforms including Meta and Google. Conducted in-depth analysis on campaign data through Google Analytics to identify trends, opportunities for optimization, and insights to incorporate into future initiatives. Managed all aspects of content creation including writing strategic copy, graphic design, and search engine optimization resulting in an increase in website traffic. Strategic expertise in social media marketing through developing content that converts, expanding reach, analyzing engagement metrics, A/B testing and building brand awareness.

• Social Media and Marketing Manager · Destination Outlets06-01-2021 – 06-01-2023

  Plan, coordinate, create and monitor advertising, events, marketing, and social media for the center. Set specific objectives and report on ROI. Suggest and implement new features to develop brand awareness. Manage production and budget with external contractors. Expert in MS Office Suite and Adobe Creative Suite. Marketing liaison between top level executives and current/incoming tenants.

• Patient Access Coordinator II · The Ohio State University Wexner Medical Center05-01-2020 – 06-01-2021

  Patient Access Coordinator I duties with additional responsibilities. Trained new hires on the Patient Access responsibilities. Worked with insurance companies to ensure patients' appointments are covered.

• Patient Access Coordinator I · The Ohio State University Wexner Medical Center02-01-2019 – 05-01-2020

  Registration and scheduling patients while working within the revenue cycle. Maintained excellent customer service and professionalism in fast-paced environment. Adapted to changing workflows due to evolving, hospital-wide policies. Coordinated all appointments for out of state patients.

Education

• Southern New Hampshire UniversityMaster's degree, Criminal Justice
• The Ohio State UniversityBachelor of Arts (B.A.), Communications
• University of KentuckyBachelor of Arts (B.A.), Communication, General

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