Harley B.

Harley B.

Innovative Product Designer & Graphic Designer | Branding, Visual Storytelling, and UX Research

4 yrs experience · New York, NY · 30-40 hrs/week

About

Interaction Designer with 4+ years of experience in user experience research, user interface design, and UI/UX development. Proven ability to create intuitive and engaging digital products. Strong understanding of user behavior and product design principles. Experienced in healthcare and regulatory solutions industries. Notable freelance work in branding and product design for clients like UBIQ, ILS Care Regulatory Solutions, and Cadena, with emphasis on accessibility, design systems, and WordPress management.

Skills

FigmaGraphic DesignUI/UX Design

Experience

  • Product Designer · UBIQ02-01-2025 – 08-01-2025

    Reviewed and Tested Direct Features and Mobile Interfaces to provide feedback. Redesigned the User Interface for the Profile Page and saw a 12% increase in satisfaction for 2nd Generation Beta Testers. Reviewed the user flow of posting stories and introduced 5 features with prototypes to improve the experience. One of them made into the next iterations of the public facing app.

  • Product Designer · ILS Care Regulatory Solutions06-01-2024 –

    Led the redesign of brand identity and design system, including a new logo, typography, and custom iconography that strengthened brand recognition and trust. Designed and iterated responsive website interactions across multiple touchpoints, improving accessibility and clarity for compliance-focused audience. Built conversion optimized digital forms, directly contributing to higher client inquiries and onboarding rates. Provide ongoing WordPress management, ensuring site functionality, visual consistency, and alignment with compliance standards.

  • Web Designer and UX Researcher · Cadena09-01-2022 – 01-01-2024

    Freelance Web Designer and UX Researcher: Increased consistency and quality of educational content based on AI technologies and best use cases for Cadena.dev to create streamlined user experiences. Designed select website media assets, contributing to consistent brand identity. Designed layouts for web pages and educational media. Constantly researched new web design trends or technology that could be adapted into their business model.

  • Patient Care Coordinator · Vireo Health04-01-2019 –

    Manage sensitive patient information. Accurately enter health data. Remain well informed on facility medical formulations. Adhere to all OCM guidelines with regards to controlled substances. Made time to understand teammates as individuals to facilitate better collaboration on ideas and foster a positive work environment.

  • Care Coordinator · Care Design New York07-01-2018 – 02-01-2019

    Assessed and developed the coordination of OPWDD waiver and medical services. Perform crisis intervention by resolving emergency situations within my influence. Consistently evaluated client progress for additional needs. Maintained client files, including organization of all relevant paperwork to ensure client confidentiality.

  • Medicaid Care Coordinator · QSAC (Quality Services for the Autism Community)07-01-2017 – 07-01-2018

    Built cohesion amongst a client’s services that were provided by Medicaid. Maintain monthly correspondence including 3 annual face to face visits. Handled Sensitive Information. Engaged in client advocacy.

  • Day Habilitation Program Supervisor · Tender Care Human Services10-01-2014 – 07-01-2017

    Train and develop direct support professionals to meet core competency standards. Plan daily activities for staff and participants in the Day Habilitation Program as well as monthly program outings. Provide monthly reports for people in the Day Habilitation Program to document their progress. Develop and update Day Habilitation Plans. Record weekly units for billing purposes.

Education

  • Queens CollegeBachelor of Fine Arts - BFA, Graphic Design
  • Hunter CollegeBachelor of Arts - BA, Psychology

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