Isabelle Willey

About

With a Bachelor of Arts in Journalism from the University of Iowa, I have honed my skills in storytelling and communication. Currently serving as a Social Media Manager at Double Dragon Incorporated, I excel in crafting and executing dynamic social media strategies that enhance brand visibility and engagement. My role involves leveraging analytics to refine campaigns and create compelling content that resonates with audiences. Previously, I gained valuable experience as a Digital Intern at the same company, contributing to digital marketing efforts. Additionally, I work as a Teaching Aide at Melrose Daycare/Preschool, where I focus on child development and safety. As a private photographer, I capture moments with a unique artistic perspective, tailoring each session to clients' needs. My diverse experiences reflect a strong ability to adapt and innovate across various fields, ensuring success in every endeavor.

Experience

• Social Media Manager · Double Dragon Incorporated01-01-2023

  Accomplished social media manager with a proven history of developing and executing successful social media strategies across multiple platforms. Proficient in leveraging analytics to refine campaigns, increase brand exposure, and drive engagement. Expertise in crafting compelling and visually appealing content that aligns with brand voice and resonates with target audiences. Adept at utilizing various media formats, including images, videos, and graphics, to enhance online presence and captivate followers. Skilled in fostering meaningful interactions with followers, responding to comments, messages, and inquiries promptly. Established track record of building and maintaining a strong online community, cultivating brand loyalty, and managing potential issues diplomatically. Keen understanding of social media trends, algorithm changes, and emerging platforms. Quick to adapt strategies to stay ahead in the ever-evolving landscape, utilizing innovative approaches to maintain relevance and capitalize on new opportunities.

• Digital Intern · Double Dragon Incorporated08-01-2022 – 12-01-2022

  As a Digital Intern, likely contributed to digital marketing efforts, assisted in content creation, and supported social media management tasks.

• Photographer · Isabelle Willey Photography04-01-2020

  Accomplished private photographer with a unique artistic perspective, capturing moments that tell compelling stories through images. Known for using innovative techniques, lighting, and composition to create visually striking photographs that resonate with clients' personal styles. Proficient in tailoring each photoshoot to individual preferences and needs, fostering collaborative relationships with clients. Skilled at putting subjects at ease, resulting in natural and authentic expressions that shine through in the final photographs. Demonstrated mastery of photography equipment and software, consistently producing high-resolution, well-edited images. Proficient in both studio and on-location settings, with a keen eye for detail and a commitment to delivering superior quality in every shot. Strong organizational skills ensuring efficient scheduling, post-production, and timely delivery of final images. Effective communication abilities to discuss project goals, provide progress updates, and ensure client satisfaction throughout the creative process.

Education

• University of IowaBachelor of Arts - BA, Journalism
• West Delaware High School

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