Jack Irwin-Smith

About

Co-Founder @ WorkFolk Recruitment costs are soaring and the search for top talent is harder than ever. So I figured it's time to shake things up a bit. Our mission is to make referrals the No.1 way for companies to hire. The best way to predict the future is to create it. Before WorkFolk, I was a Creative Director and multi-disciplinary designer, driven by an obsession with branding. I spent 9+ years developing purpose-driven brands and ventures. I'm always looking to connect with kind individuals eager to challenge the norm and support disruption.

Experience

• Co-Founder · WorkFolk10-01-2023

  Welcome to your new home for startup jobs. Recruitment has become a numbers game, and consequently, a negative candidate experience has become the norm. That's why we're creating a job search that puts candidates first, eliminates all the annoying stuff, and helps the top candidates stand out from the crowd. We only share the best jobs at the most exciting startups. So, if you're on the hunt for your next startup job, head over to WorkFolk and check out all of our live jobs!

• Creative Director · GeoBrand09-01-2020 – 05-01-2023

  As a Creative Director, my leadership responsibilities entail directing a team of highly skilled designers, developers, and partners to deliver exceptional products, brands, and ventures. I am driven by a commitment to surpass expectations and challenge boundaries from concept to delivery. My approach will always foster collaboration first. Purposeful brand-building for all products and ventures ensures the establishment of long-term trust for clients, users, and stakeholders. Nothing is more powerful than belief in a shared vision.

• Senior Designer at DigitalGeo · GeoBrand09-01-2020 – 09-01-2021

  When it comes to UX/UI for digital ventures, I design from a brand perspective. A user needs to buy into the lifestyle, the story, and the vision. They need to believe the product will make their life better. In this role, I was responsible for combining a brand-led approach with user-centred digital experiences for my clients. This includes conducting user research, UX workshops, wire-framing, and prototyping, as well as leading and collaborating with digital partners. The goal was always to deliver results for my clients and create products that users will enjoy, remember, and share.

• Brand & Digital Designer · GeoBrand11-01-2015 – 09-01-2020

  I led an ambitious team to develop and implement brand strategies, creating visual identities and delivering brands with impact across platforms. I directed brand launch videos, developed brand workshops, and collaborated with cross-functional teams to ensure that the brand is effectively represented in all studio output. I managed multiple projects starting with client relationships, then early-stage concepts all the way through to product delivery.

• Graphic Design Intern · LCD Design07-01-2015 – 11-01-2015

  The week after graduating, I started as Junior Designer at LCD Design, a creative agency specialising in design and branding for film and television. I was tasked with creative art-working and conceptualising visual identity to help sell shows and movies at Cannes Film Festival.

Education

• University of PlymouthGraphic Communication with Typography, Graphic Design
• University of East AngliaThe Secret Power of Brands, Brand Management

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