Jahanvi Taneja
Experienced Marketing Professional Specializing in Tech Industry Growth and Brand Strategies
7 yrs experience · Delhi, India · <10 hrs/week
About
With a passion for storytelling and a knack for crafting innovative marketing strategies, I have worked with world-class tech brands like Google, HPE, and AWS. My experience spans across integrated marketing solutions, channel marketing, and event management, making me adept at executing campaigns that resonate in today's information-heavy environment. I enjoy creating engaging content and driving community growth, and I bring a vibrant energy to every project. My ability to connect with diverse audiences and my relentless pursuit of impactful ideas are key strengths in my career journey.
Skills
Experience
- Marketing Manager · AMD07-01-2023
-Channel Marketing for Consumer Division -End to End execution for marketing campaigns across mediums. -Community Management for gaming. -Influencer Partnerships & Brand films. Generated 20M+ Views -Enabling sales through strategic events -influencer partnerships + content strategy
- Integrated Marketing Solutions · HT Media Ltd2021-11-01 – 2023-06-01
-TechCircle | VCCircle | Mint -Ideating and creating creative pitches + brand solutions (digital and physical). -Liaisoning with internal teams across sales, marketing, research, design, tech etc. at both pre-sales and execution stage in digital and offline space. -Propelling community growth for tech-leaders across the country. -Media Planning & ads placement for Tech Enterprises. -Event Management and social media handling. -Delivered 3 cr worth engagements. -Account Management for major enterprise tech companies including Lenovo, HPE, Cloudera, Checkpoint, RedHat etc.
- Assistant Brand Manager · 9.9 Group2020-11-01 – 2021-11-01
-Handling B2B Enterprise Technology: brand communication for Microsoft, AMD, vmware, HPE, Intel etc. -Conducting and planning Interviews, Workshops, Webinars, Boardrooms for C-Suite Tech community. -End to end event execution for tech communities. -Microsite designing and video production. -Designing loyalty program for a community of 5000+ senior technology leaders. -Research & social media handling. -Formulating and designing proposals. -Delivered INR 2cr+ worth of engagements in one year. -Ideating scope for B2B collaborations
- Management Intern · Adfactors PR2020-09-01 – 2020-10-01
Shadowed the Senior VP, Lavang Khare and worked closely with her on: Formulating outreach proposals for clients including 1. Condom Alliance, ABT associates 2. Senco Gold (Also doing proper market analysis) 3. Great Lakes Institute of Management In addition: 1. Writing listicle for Indian Jewellery. 2. Extensive Research on Media Influencers and compiling Proposals. 3. Prepared Proposal from A to Z for one of the clients.
- Marketing Intern · PolicyBazaar.com2019-06-01 – 2019-07-01
-Did close media monitoring for the complete brand image of the company. -Also curated follow up content and customer surveys for deeper insights. -Co-ordinated for press releases ad product launches as well.
- Intern · BBC2019-05-01 – 2019-05-01
Researched and reported the result of General Elections 2019, especially in coordination with BBC Marathi.
- Community Development Head · Enactus2017-09-01 – 2018-09-01
-Closely worked as a co-head to launch project "Utkarsh", a project focussed at replacing unhealthy snacks through baked chips made from carrot. -Involved in the complete product development from scratch and visited villages in South Delhi to teach women how to cook and helped them generate income. -Qualified among the 24 ENACTUS teams to compete for Nationals in Mumbai.
- Public Relations · Enactus2017-03-01 – 2017-09-01
-Managed the reach and brand image of the community across colleges and organized drives. -Headed the annual festival's design team to accelerate the footfall for the same.
- Marketing Team Member · Enactus2016-09-01 – 2017-03-01
-Actively understood the concept of social entrepreneurship and participated in various campaigns including waste management, recycling campaigns etc. -Conducted workshops and drives to increase awareness on social entrepreneurship.
- Operations · Urban Company2018-05-01 – 2018-07-01
-Handled Operational discrepancies in one of the major operating cities, Bangalore. -Came up with alternative solutions to improve the operations across cities.
Education
- GrowthX
- The Vedica Scholars Programme for WomenPost Graduate Practice in Management & Leadership, Management Leadership and Liberal Arts
- Delhi UniversityBachelor's in Business Economics (Hons.), Business studies
- Delhi Public School - India
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