Jazmin Yahel Rodriguez Rodriguez

About

I bridge the gap between complex information and clear, scalable visual systems. With over a decade of experience, I specialize in translating technical content into high-impact editorial layouts and brand identities. I blend creative strategy with a disciplined production process to deliver accessible, production-ready work that prioritizes clarity, information hierarchy, and narrative flow.

Experience

• Senior Graphic & Information Designer · jazrodriguez.com2015

  I partner with companies in retail, logistics, finance, to build design systems that simplify their most challenging data and narratives. I turn that information into clear, engaging, and beautiful materials that are not only easy for people to use, but deeply aligned with the client’s unique voice and intent.

• Lead Graphic Designer · The Beacon Design Collective Inc. (Canada)2019 – 03-01-2025

  I led creative strategy, art direction, and production, guiding projects from initial discovery stages through to final, multi-platform execution. By mentoring the design team and maintaining high quality standards, I helped deliver strategic, award-winning work for a diverse, global client roster.

• Project & Process Manager · Equity de Mexico12-01-2014 – 10-01-2015

  Managed the operational roadmap for capital acquisition and stock structures. I was responsible for optimizing processes and timelines. Beyond project management, I acted as the lead designer for all investor-facing collaterals, creating the visual frameworks (slide decks and documentation) necessary to secure funding and attract corporate investors.

Education

• CreativePro NetworkCertificate of Completion, The Design + Accessibility Summit (WCAG)
• ITESODiploma, Organizational Development
• Universidad de las Americas PueblaBachelor's Degree, Industrial Engineering

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