Jennifer Castracane

Jennifer Castracane

Founder & UX Designer | Mental Health Advocate

2 yrs experience · <10 hrs/week

About

With a Bachelor of Science in Neuroscience from Binghamton University, I have cultivated a diverse career path that bridges design, therapy, and community building. As the Founder and UX Designer of Coop, I lead the creation of a mobile app aimed at fostering inclusive communities and enhancing mental well-being. My approach integrates human-centered design and accessibility to ensure a seamless user experience. Previously, I worked as a Freelance Graphic Designer, crafting cohesive branding strategies for various clients. My background also includes experience as a Behavioral Therapist at ABA Can Help, where I provided therapy for children with ASD and ADHD, and as a Psychology Pediatrics Intern at NYC Health + Hospitals, where I supported neurodivergent children. My work is driven by a commitment to inclusivity and mental health advocacy.

Experience

  • Founder & UX Designer · Coop06-01-2023

    Established and led the design vision for Coop, an innovative mobile application dedicated to fostering inclusive communities and promoting mental well-being. Applied human-centered design principles to create a seamless and engaging user experience. Integrated accessibility considerations into the design process, ensuring a platform that caters to users of all abilities. Conceptualized and designed the Coop logo, strategically utilizing a double entendre in the name to reflect both community support and shelter.

  • Graphic Designer · Freelance04-01-2022

    Collaborated closely with clients to understand their vision, goals, and brand identity. Specialized in developing cohesive branding strategies and visual identities for diverse clients. Produced high-quality print materials and digital assets, ensuring consistency across various platforms and mediums.

  • Behavioral Therapist · ABA Can Help11-01-2021 – 05-01-2022

    Provided 1:1 and group in-home behavioral therapy for children with ASD and ADHD. Employed ABA techniques and positive reinforcement to teach socially acceptable behaviors. Collaborated with BCBA supervisor, agency social workers, and parents to discuss treatment options.

  • Psychology Pediatrics Intern · NYC Health + Hospitals05-01-2019 – 08-01-2019

    Provided direct psychological care to groups of neurodivergent children to help counsel behavioral issues. Worked with psychologists and social workers to administer therapy sessions. Organized weekly field trips and maintained children's behavior in public settings.

Education

  • Binghamton UniversityBachelor of Science - BS, Neuroscience

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