Kaitlin Holtz

About

I’m a recent UNC Chapel Hill graduate with degrees in Media & Journalism and Psychology. I bring experience in social media, multimedia, and studio operations, but I’m driven by storytelling, curiosity, and hands-on experiences. I’m exploring a range of opportunities - from administrative and support roles to creative, travel-based or adventure-driven positions - and thrive in environments where organization, adaptability, and discovery come together. I’m passionate about storytelling, live music, culinary adventures, mindful movement, and story-driven media. I’m excited to experience different cities and opportunities, bringing curiosity, adaptability, and a sense of adventure to every role. I value community, connection, and memorable experiences - and I bring that same energy to everything I do professionally.

Experience

• Studio Operations Assistant · Merrick Hot Yoga2019-08-01 –

  - Welcome and assist clients, fostering a positive and professional studio atmosphere. - Manage front desk operations, including check-ins, class scheduling, and membership coordination using POS and booking systems. - Support in-studio events through setup, décor, and guest engagement for workshops, private sessions, and seasonal events. - Assist in capturing social media content to highlight upcoming classes and promote community engagement.

• Multimedia Production Assistant · RadicalMedia2025-01-01 – 2025-05-01

  - Managed front desk operations and daily studio logistics, ensuring a seamless and welcoming environment for clients, talent, and production teams. - Supported event coordination for premieres, shoots, and meetings, handling on-site logistics and creative setup. - Collaborated with producers and designers to craft pitch decks and visual presentations that aligned with project goals and brand aesthetics. - Assisted in multimedia production tasks, contributing to content development, design elements, and post-production organization. - Enhanced the company’s digital presence through SEO updates, refined copy, and improved accessibility across web platforms.

• Social Media Marketing Specialist · Summr Creative2024-07-01 – 2024-09-01

  - Created and executed social media strategies to boost brand awareness and audience engagement. - Produced, curated, and edited photo and video content consistent with brand voice and marketing objectives. - Analyzed metrics and audience insights using Instagram Insights, Google Analytics, and other tools to optimize content and creative direction

• Student Consultant · Labcorp2023-08-01 – 2023-11-01

  In-class assignment, I worked with a group to create a Business-to-Business motion graphic explainer video for LabCorp that fit the company style guide

• Graphic Design and Copywriting Intern · The Well2022-01-01 – 2022-05-01

  - Proofread, formatted, and organized stories on WordPress to be posted on the paper’s webpage - Created hero images and design features for stories and the paper’s webpage using Adobe Illustrator and Photoshop

Education

• UNC Hussman School of Journalism and MediaBachelor of Arts in Media and Journalism, Digital Storytelling
• The University of North Carolina at Chapel HillBachelor of Arts in Psychology, Psychology

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