Karina Budnariu

About

Senior Product Designer with over 9 years of experience in Product, UI/UX, and Graphic Design, complemented by an academic background in Psychology and Intercultural Business Communication. Specializes in creating humane, behavioral, and data-driven products.

Experience

• Principal Designer & Researcher · heuristiq*02-01-2025

  I design digital experiences that work with human behaviour—not against it. At heuristiq*, I apply behavioural science and research to tackle complex UX challenges and optimise products for ease of use. Just solid research-backed design, grounded in how people actually think.

• Product Designer · Thredd2024-10-01 – 2025-02-01
• Senior Product Designer · HelloRelish01-01-2022 – 10-01-2024
• Senior Product Designer · Moonlit2022-02-01 – 2024-10-01
• Product Designer · OYNB2019-08-01 – 2022-01-01
• Marketing Manager · SymbaSync Ltd.2018-11-01 – 2019-08-01
• Marketing Executive · The HR Dept - Edinburgh & the Lothians2018-06-01 – 2018-10-01

  Creation of role; Development and implementation of marketing strategy; Design of marketing collateral; Visual & written content strategy; Responsible for lead generation; Strategic vision under the guidance of the Development Director.

• Co-Founder · Ştiinţescu Hub2016-05-01 – 2018-06-01
• Freelance Graphic Designer · Freelance Graphic Designer2013-12-01 – 2018-05-01

Education

• Edinburgh Napier UniversityMSc, Intercultural Business Communication
• UX Design Institute
• Lucian Blaga University of SibiuBachelor's degree, Psychology

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