Kelly Couse

Kelly Couse

Sports Media Specialist | Photographer | PR Expert

7 yrs experience · Charlotte, NC · <10 hrs/week

About

With a strong educational background from East Carolina University, holding dual Bachelor's degrees in Communications: Public Relations/Image Management and Sports Studies, and a Master's degree in Sport and Fitness Administration/Management, this individual has cultivated a robust career in sports media and communications. As the Founder and Freelance Photographer of OverTake360 Media since 2017, they have captured pivotal moments in college baseball, racing events, and other sports. Their role as Athletics Strategic Communications Coordinator at the University of North Carolina at Greensboro involved managing social media, writing sports content, and updating the athletics website. They also contributed as a Team Photographer/Content Creator for the Winston-Salem Dash and served as a Media Intern for Wilson Tobs Baseball LLC, where they honed their skills in real-time social media content creation and media management.

Skills

Adobe After EffectsAdobe Creative SuiteAdobe PhotoshopAdvertisingBrand StrategyContent ManagementDigital MarketingDigital StrategyEngagementFacebookFacebook AdsFacebook Business PagesHootsuiteInfluencer MarketingInstagramInstagram ReelsLinkedInLinkedIn AdsMobile MarketingSMS MarketingSocial Ad CampaignsSocial MediaSocial Media AnalyticsSocial Media CommunicationsSocial Media MarketingSocial NetworkingTikTokTikTok ManagementTweetdeckTwitter

Experience

  • Founder, Freelance Photographer · OverTake360 Media2017-05-01

    As the Founder and Freelance Photographer, responsibilities included capturing photography of select college baseball games, racing events, and other sporting events for newspapers and media outlets, coordinating photography sessions with clients, and editing photos after sessions as clients requested using Adobe Photoshop and Lightroom.

  • Athletics Strategic Communications Coordinator · University of North Carolina at Greensboro2022-11-01 – 2023-11-01

    Captured and contributed to multiple sports social media (daily posts, live in-game posts, videos, etc.) for Instagram, Facebook, and Twitter. Acted as the main contact of communication for Women's Basketball, Baseball, Women's Soccer, and other sports. Wrote previews, recaps, and press releases for multiple sports. Managed and updated the UNCG Athletics website.

  • Team Photographer/Content Creator · Winston-Salem Dash2022-05-01 – 2022-08-01

    Used in-game content to produce real-time social media posts. Photographed in-game content, organized and cataloged all in-game content, captured player headshots, assisted with content production for Media Day and non-Dash stadium events, and scouted, shot, and edited evergreen content for usage for game and no game.

  • Media Intern · Wilson Tobs Baseball LLC2022-02-01 – 2022-05-01

    Collected in-game photos and videos, posted promotional graphics to all social media platforms, collected promotional photos and videos, posted game updates to social media, and updated the website with game details.

Education

  • East Carolina UniversityBachelor's degree, Communications: Public Relations/Image Management
  • East Carolina UniversityBachelor's degree, Sports Studies
  • East Carolina UniversityMaster's degree, Sport and Fitness Administration/Management

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